Q: How Do You Get People to Eat Oats and Grains?

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A: Use a horse.

This ad was put together by Anonymous Content and agency Leo Burnett Int'l for Kellogg's Nutri-Grain bars. According to the pressie, "This high bred fancies work, hard jumping and racing, so he makes sure to take time to enjoy the good life with Nutri-Grain."

Yeah. We're sure that's exactly what people are going to be thinking (as opposed to "Oh, this is horse food").

Gotta love the British accent, though. Hey, you know what we miss that's not on TV anymore? Mr. Ed. Kudos to Anonymous for bringing on the recall.

by Angela Natividad    Nov-25-07    
Topic: Commercials, Strange



Deflate That Bitch Says Czech Liquor

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Copyranter points us to a Czech commercial that illustrates something that, at certain points in in his life, every man wishes was possible. While commenters deride it for its possibly sexist nature, if the roles in the spot where reversed, as they often are in real life, would anyone be complaining? No, we'd be laughing just as we do at most ads which portray men as blithering, complaining idiots.

So no matter whether you are male or female, enjoy what this commercial has to offer. An instant off button for your annoying bf/gf/spouse.

by Steve Hall    Nov-20-07    
Topic: Commercials, Good, Strange



Notebook of Napkins Stretches Limits of Logic

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Euro RSCG has created spiral bound notebooks with pages made of actual napkins because, as we all know, great ideas usually come when we're not in the office and are away from our computers and scratch pads and having a pad made out of napkin pages would solve that problem, right?

Well, it might if you had the actual notebook with you which you wouldn't because you left it in the office with all your other stuff which is why all you have to write on is an unbound napkin laying on the bar.

more »

by Steve Hall    Nov-20-07    
Topic: Online, Specialty, Strange



Here's Something That Involves Mobile Phones, Horny Pigs and Germans

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This microsite is for Debitel AG and it was built by Robert & Horst. We've deduced it has something to do with getting a new mobile number every 30 seconds. Maybe.

The million-dollar question is, why does the lei'd pig get laid until she's red-faced after a disembodied voice says "Hello"? That really puzzles the shit out of us.

Update: Adrants reader Angela from Germany has kindly elaborated. The text reads, "Every thirty seconds a cheap number." But the expression used for "cheap number" also means "quickie," which is why the pigs get down and dirty after 30 seconds go by.

Thanks, Angela.

O_O

by Angela Natividad    Nov-18-07    
Topic: Campaigns, Mobile/Wireless, Online, Strange



Led by MTV, Virtual Beauties Get the Lewd Eye

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MTV, Ford Models and Elizabeth Arden are conducting a cattle call for the best-looking avatar. You can enter from the virtual world for The Hills, a TV show.

It was probably stupid to think even the virtual world would be exempt from aesthetic groping by the "culture makers." But hey, at least it's a lot easier -- and maybe less morally constricting? -- to get work done to meet the standard. Whatever it is.

by Angela Natividad    Nov-16-07    
Topic: Brands, Online, Promotions, Strange



Lowe's Labels Chistmas Trees Family Trees, Blames Creative Process

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In the first of what is sure to be many holiday advertising fuck ups, Lowes is taking heat for calling Christmas trees family trees in one of their recent catalogs. "Come on kids, let's go take a nice family trip down to Lowe's and pick up a family tree for the living room. After all, it's nice to stick a tree in the house isn't it?"

Lowe's has apologized for what it is calling a "breakdown in our own creative process." Um, right. Like no one noticed the non-sensicle heading, "family trees," above a shot of those cone shaped trees people like to put decorations on and presents underneath? Were human resources' PC police running the creative department the day the catalog was created?

by Steve Hall    Nov-16-07    
Topic: Bad, Brands, Strange



Orangina, Did You Really Just Go There?

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Wow. We knew Orangina had pulp, but we didn't know they meant pulp like Pulp Fiction means pulp. (Or maybe we should be thinking Flashdance.)

Actually, there are a few other movie references worth noting in this commercial, which will change the way you look at forest animals. Seriously. Inter-bestial relationships were beyond our realm of Orangina-oriented thinking, plus we've never seen a flamingo pole dance before.

Says CD Todd Mueller of Psyop, "I guess it goes without saying that when you get the opportunity to spray Orangina all over the chest of a sexy bunny girl, you go for it." In terms of sheer logic, that's not really helpful, but it puts the spot in context.

(Dude, our dad gives us this stuff when we go home for the holidays!)

Catch more info on the creators, and Steve's take on the spot, here.

by Angela Natividad    Nov-15-07    
Topic: Brands, Commercials, Racy, Strange



Zack and Tanner Want Wives, Let Public Decide, Offer $50K to Winners

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Boston's Barbarian Group had a hand in the creation of the2husbands, an online reality entertainment site on which women can pine for Zach or Tanner by submitting video pleas from which the general public will choose as wives for Zach and Tanner. Hey, finding a wife is hard work. A guy can use all the help he can get.

Complete with heart wrenching emo-vids (on the MySpace page) from Zach and Tanner, a kick off party and a MySpace page, the campaign promises to find the pair true love and $50,000 for each of the winning brides. Hey, who said marrying for money was a bad thing?

Oh, and let's not forget the little added twist. Tanner is gay but he still wants to marry a woman. Hmm. Stay tuned for the real reason behind all this.

by Steve Hall    Nov-15-07    
Topic: Online, Promotions, Strange



Dutch Teen Gets Jailtime for Boosting Virtual Furniture

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Word from the Habbo Hotel, a virtual destination with a moderate following: virtual stuff is purchased with real money, so theft is liable for real consequences.

Guess that makes sense.

by Angela Natividad    Nov-14-07    
Topic: Online, Policy, Strange



Flashcards Get Facelift, Come Back 'Thumbelievable'!

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Remember the "flash" or index cards you used to remember spelling words in grade school? Now they're pegged to a key ring and proffered by Thumb Cards for a future in promotions.

Well, it's not the worst idea we've ever heard (toilet paper rolls? Branded college-ruled looseleaf?).

by Angela Natividad    Nov-13-07    
Topic: Direct, Promotions, Strange, Tools