Characters Go Buggy in Sex Tape-Turned-PSA

Brazilians can keep things hot. YouTube was recently shut down in Brazil after model Daniela Cicarelli won an injunction against them for perpetuating a video of her and a boyfriend having sex on the beach.

Why do celebrities act confounded after getting caught having sex in public? Let's just make it a rule of thumb that, famous or not, public sex conceives sex tapes. We've accepted it. Why can't they?

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Neurotic Geico Caveman Gets All OC On Our Asses

Make the Logo Bigger shimmies us over to the latest Geico installment involving their star neurotic having the usual no-fun-at-all at a caveman schmooze fest.

The spot's a bit smug for our taste but we love those douchey Park Avenue twangs.

Ballerina Goes Noir in Virgin's Fresh Footwork

Virgin is known for its ostentatious marketing efforts but they blew us away with Fresh Footwork, a Virgin Money campaign. Leveraging the slogan "Things get more exciting when you say yes," a ballerina traipses across a stage and is paused by an invitation to continue if you push a button marked Yes. With each confirmed Yes her footwork gets darker, sexier and more complex.

We don't want to blow the ending but anything that devolves in loose hair and pyrotechnics has our vote. Great use of interactive media. And the subtle sex appeal gave it a perfect balance of taste and edginess. We like Virgin's fresh footwork.

Created by Glue London, this was the topping-off to Virgin's 2006 Yes campaign in the UK.

Cargill Brings Ice Cream Truck Feed to Polish Barnyard Animals

We dig this approach that Cargill took to illustrate how they create solutions for farmers. The spot is subtle, soothing and just a pinch witty: if we were barnyard animals an ice cream truck feed would get us pretty stoked too. Then again, the combination of music and food is unbeatable.

Apparently Cargill actually did travel a Polish town with a singing truck to hawk barnyard feed. That's not a job we'd want, but we salute the effort.

Direction credited to Raymond Bark of Gartner.

Roto Rooter Pimps Crappers For the Luxe Multi-Tasker

We can't imagine anything nicer than sitting on our asses with the right electronics close by. You can only improve on that experience with soothing music and a flusher.

That's why Roto Rooter is trying to make themselves relevant to a new demographic by running a contest for a pimped-out throne of dreams. When you pause and carefully consider the popularity of Pimp My Ride and sitting on your ass, it really makes perfect sense.

Thanks Shedwa for the tip-off. We'd race out of our seats to join the contest but we'd rather just sit here, breathe heavily and sometimes flush.

Panasonic Makes Crappy Ad, Calls It a Viral

You'd think in a medium made largely successful by teens recording themselves dancing in their rooms or ghostriding the whip, that major brands would naturally thrive. But this wannabe viral for Panasonic Viera's He Didn't See That Coming campaign reminds us all how they fail again and again.

You can't use corny ad shticks, remake them on a shoestring budget and call it viral media. And what are we - five? We're supposed to laugh at a fat guy covered in elephant jizz? Ha ha. No.

Way to sell a Viera, guys. Oh, and that spit-polished website at your guerilla campaign URL? Nice touch.

OJ Coquettish About Details in Non-Confession Confession

We're amazed by how the Patriot Act has affected every one of our rights except protection from double jeopardy, which remains Simpson's ongoing joke on a rubbernecking nation.

It was only a matter of time before the definitive chapter of his botched If I Did It... book leaked to the press. Our favourite part of what he would have done (if he did it) was the end: "Then something went horribly wrong, and I know what happened, but I can't tell you exactly how."

Laughter. And the smacking of gloved hands.

Read the rest of the chapter summary here.

Bush Screws Country in Raunchy Guerilla Effort

Turning a serious topic into a matter of farce is a great way to keep things relevant. Better still is the marriage of farce and sex, especially when it comes to politics.

It's not really clear who's behind this viral about a couple that decides to roleplay as Bush and The Country, but it's funny in a sadistic way to watch the one have a go at the other with pillow-talk like, "I'm gonna get you involved in a unjustified war in Iraq - with no exit strategy!" as the notched shouts, "Don't pull out, don't pull out!"

It's not hard to tell who here is getting screwed. Better still, the roleplay Bush tosses in some saucy grammar like "I'm gonna jeopardate social security - and I'm gonna make millions without healthcares."

We'll see how big of a splash the statement makes with 'net users at large, but you have to commend a group that attempts to turn you on, alter political bearings and make you laugh all at the same time. The words "habeas corpus" were never sexier.

PubesAid Gets Outed, Hair Keeps Helping the Hungry

The culprits behind that Pubes Aid campaign (where celebs sell pubies for the young and hungry) have outed themselves in a series of self-aggrandizing press releases. Thank Action Aid for catering to the odd sense of philanthropic perviness you didn't even know you had.

Body hair is a hot topic among charitable souls with marketing savvy, from Truth's back hair effort to Telecom Arnet's offer to help the hairplug-hungry in exchange for fresh broadband meat.

We're not really sure how to feel about the trend except to say, and this might be too much information, that in the shower this morning we stared at the collected hairball beside the drain for a long while, ruminating on the merits of trying to shape it into an Adrants martini and selling it on Ebay for Darfur dollars. It's worth a shot, yeah?

Hairvertising Helps Lower Mortgage Rates, Too

Speaking of hairvertising, in our blog travels we discovered this weird ad for Lower My Bills in which the words "Calculate new payment" is razed into the back of a guy's head. We don't know what one has to do with the other but clearly body hair does something to people and can even compell them to refi, not just feed the hungry. Who knew? And to what other noble ends will body hairplay take us?