Philadelphia Still Loves You

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We're home. We're sick. We can't work. So we're just going to take easy pot shots at ad campaigns today. Philadelphia? Never been there. Have no right to comment on the relevance of the ad campaign of the actual place it promotes but that's what we do here so just for fun we're gonna say we hate this campaign. Why? Because we're sick and can't think of anything witty to write. So forgive us, Philadelphia. Your press release just arrived at the wrong time.

We're sure the cheesesteaks are great, the family life amazing, the bars are fun, the art beautiful, the ladies pretty and the legs hot. But we can't really vet any of what this campaign claims. Guess we'll have to make it to Philadelphia someday to find out. Until then, the campaign sucks.

by Steve Hall    Jan-26-10    
Topic: Campaigns



adidas Meets Star Wars on Street Corner

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Where in the world would you expect to see Darth Vadar and the Stormtroopers hanging out with Snoop Dogg, David Beckham Calle 13 and Neil Armstrong? In a new Sid Lee-created commercial for adidas, of course. The new spot celebrates the launch of the brand's Star Wars sneakers and apparel. It's culture clash-licious.

by Steve Hall    Jan-15-10    
Topic: Brands, Campaigns, Commercials, Good



Montana Meth Wants You to Say Something

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With four new commercial which, as past campaigns have, illustrate the not so pleasant effects of methamphetamine, the Montana Meth Projects asks kids to say something when their friends say they are going to try meth.

Directed by three-time Academy Award-nominated cinematographer Wally Pfister, the ads can be seen here.

by Steve Hall    Jan-14-10    
Topic: Campaigns, Cause, Commercials



Armani Taps The Unbelievable Hotness of Megan Fox

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Those eyes! That waist! Those hips! Those lips! The Come Hither-ness! Yes, we're talking about Transformers hottie Megan Fox. The actress, replacing Victoria Beckham, is the new underwear model for Emporio Armani's Spring/Summer collection. Admire her beauty here.

Fox will also appear in the designer's Armani Jeans campaign.

by Steve Hall    Jan-13-10    
Topic: Brands, Campaigns, Celebrity



BBC' Knowledge Hopes to Avert Idiocracy

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With the tone of a 42Below commercial and the logic of If You Give A Mouse A Cookie, this new commercial from the BBC which promotes its Knowledge program is a panoply of random facts such as the fact pencils can dram a line 56 kilometers long, a full moon is nine times brighter than a half moon and a snail can sleep for three years. Who knew?

The campaign comes from the appropriately named Three Drunk Monkeys

by Steve Hall    Jan-13-10    
Topic: Campaigns, Commercials



Near Naked Twilight Star Ashley Greene Fronts Drool-Worthy SoBe Campaign

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Ashley Green, who plays the part of Alice Cullen in the Twilight movie series, recently donned painted swimwear for a photoshoot which will make its way to a new SoBe LifeWater campaign. Reportedly, the ad will appear in the upcoming Sports Illustrated Swimsuit issue. The campaign is said to mirror the concept of the issue which will have the models in bodypainted swimwear.

A video of the photoshoot can be seen here and a gallery of photos is here.

by Steve Hall    Jan-12-10    
Topic: Campaigns, Celebrity, Racy



The Census is Really, Really Friendly. Honest.

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We really, really like the new Census 2010 campiagn from Draft/FCB. Five commercials tell the story of Americans from different backgrounds, how they view life in America, their dreams and aspirations and how the Census can help them realize those dreams.

The campaign is the furthest thing you'd expect from a government agency, no less one that's supposed to be all about numbers, facts, figures and other boring and mundane stuff like that.

The spots were directed by Uber Content's Jason Kohn and can be viewed here.

by Steve Hall    Jan- 7-10    
Topic: Campaigns, Commercials



Emma Watson Loses A Leg For Burberry

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Yes. Emma Watson, darling of the Harry Potter movie franchise, is making her way into the world of advertising. Except, she's left one of her body parts behind. In a new Burberry ad, her right leg seems to be missing. Was she recently attacked by a shark? Or did a designer, once again, get a bit overzealous with PhotoChop?

It's beyond comprehension how such an egregious error could go unnoticed by all of the eyes that most certainly saw this campaign before it went out the door. Unless...which is a much more likely scenario...it was released on purpose by Burberry which knew full well the press would eat it up. If that's the case, big points for the marketers behind the brand. If not, someone's getting fired. Or at least sent back to PhotoChop...uh...Shop training.

Update: There's a video of the photoshoot which appears to reveal this ad may not have been a Photoshop Disaster. In the video her leg can be seen behind her brother's leg. Whether or not it's the same pose is up for debate but this seems to confirm our assumption Burberry did this on purpose knowing they'd get press. Watch and decide.

by Steve Hall    Jan- 7-10    
Topic: Campaigns, Celebrity, Strange



MADD Brings Us An Idiot's Guide to Drunk Driving

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Well here's a different approach to safe driving advertising. Rather than horrific death and dismemberment, TBWA Toronto has created a quirky MADD campaign that highlights the stupid behaviors of idiots who explain how to stay on the road while drunk. There's no blood. There's no guts. There's no screaming girlfriend and there's no inconsolable parents.

Nope. Just a collection of doofuses telling us how they manage not to crash while drunk. Hmm. Not too sure about this one. Making light of drunk driving? That's sort of like making light of misogynist shiny suds who taunt women in a shower. Who would do that?

by Steve Hall    Jan- 5-10    
Topic: Campaigns, Commercials, Strange



Without Environmental Concerns There'd Be No Musicians

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So, according to this campaign from TDA Advertising for Patagonia's 1% for the Planet, musicians would be nowhere if it weren't for environmental causes. There'd be no beaches on which musicians could build their multi-million dollar palaces; there's be no "socially-charged anecdotes" to share at dinner parties and if musicians had no purpose, we all have to listen to music meant for massage therapists.

With POP, print and online, the campaign promotes a 40-song CD from musicians such as Jackson Brown, Mason Jennings and Jack Johnson who donated their work pro bono. All proceeds from the sale of the CD will go to the charity.

by Steve Hall    Dec-21-09    
Topic: Campaigns, Cause, Celebrity