Jack Link's Beef Jerky is out with another promotion giving film and advertising students a chance to create their own Jack Link's TV commercials. Called "Messin' With...? Student Film Contest" the offering invites students to create and produce a 30-second TV spot using Jack Link's Messin' With Sasquatch advertising campaign, launched four years ago, as their guide.
From September 1 through October 20, students can submit their videos to Jack Links. The winning submission will air on ESPN during the 2010 World Series of Poker Final Table in November. In addition, the winner will receive a Sasquatch-sized prize package worth $2,500 which includes a trip for two to Las Vegas at the Rio® All-Suite Hotel and Casino (um, there's better casinos there, people), two tickets to attend a World Series of Poker viewing party, an expense allowance, product and other prizes.
Sounds like a lot of work just to go to Vegas. It'd probably cost less and take less time to just book a flight and hotel or a weekend and have fun on your own.
Wait a minute. Are you serious, Jack Links? The "Learn More" link off your contest page is a link to a PDF of the press release? Lame. Very lame.
Playboy has been curating a Miss Social competition which seeks to name the hottest woman using social media. Over 2,000 nominees, who had to use social networking sites (e.g., YouTube, Twitter, Facebook) to promote themselves and urge their friends/followers/family/public to vote for them using a specific keyword and mobile shortcode, have been winnowed down to 16 finalists.
The finalists will face off against one another in a bracket competition with the winner chosen by the public via text. All 16 finalists are beautiful women. All have wonderful attributes. The choice will not be an easy one.
But we're going to offer up some choices of our own.
Best Figure: Dewi
Best Booty: Kristin
Cutest: Sarah
Best Boobs (real): Amy
Best Boobs (Questionable): Chaney
Best (Most) Tattoo: Asia
Cast your vote here.
- Hoffman/Lewis is out with a kidnapping spoof to get Chicagoans to go to St. Louis.
- SapientNitro would like us all to see their new reel.
- Here's a few webisodes Window Seat Pictures created for Converse. Yea, there's a pool and a skateboarder.
- A couple of creatives got bored working in an office with no windows. So they made their own. A lot of them.
- The San Francisco Egoist is holding a contest to determine the best ad city in America. Make sure you are represented.
- To kick off to its 90th anniversary celebration, the ADC has announce an open call to its 600 past ADC cube winners to submit their reinterpretation of the iconic ADC Cube for possible use on the ADC 90th Annual Awards call-for-entries.
- From a crisis management perspective, Davia Temin addresses the question, "What was HP's Mark Hurd thinking?"
- Perry Ellis has launched Project Beach to aid oil spill recovery.
- Director Scott Otto Anderson gives us a behind the scenes look at the production of his newest spot with Photoplay productions for NRMA Insurance.
You know those rebate programs that make you do all kinds of work just to get $5 off something? Well, KFC is up to it and promises to send a Doublicious gift certificate to anyone who mails in a vuvuzela to KFC headquarters by July 15.
If we weren't on vacation and lacking motivation, we'd take the time to do a little math. But there's no need because we're guessing the cost to package and mail a vuvuzela will exceed the value of the gift certificate. And we'll take pleasure in that becasue we're also guessing there are plenty of math-challenged idiots out there who won't realize this and will go for the deal anyway.
Here is a personal statement sent to us from Jemma Lyon, the woman who was accused of plagiarism for submitting what appeared to be a direct copy of a previous video created by Will Tribble. We covered the story originally here. As it turns out, Nokia is said to have sent a rep to help Jemma Lyons shoot her video submission for the contest. According to Lyons, the rep used Tribble's video as a template and told the actors to simply do what they saw the actors do in Tribble's video.
If anyone's to be accused of plagiarism here, it is Nokia. If Lyons claim is true, there is simply nothing Nokia can say to explain this away. Nothing at all. There's been some very bad social media moves over the past few years but this one, by far, will go down as one of the most egregious.
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Yesterday at Cannes Lions, Chelsi and I had the curious experience of meeting @DavidonDemand.
Here's the story: David Perez, a creative recruiter over at Leo Burnett Chicago, really wanted to come to Cannes. In its infinite kindness, LB found a practical reason to send him: he could promote Wildfire, the agency's self-conscious celebration of spontaneity in the art and craft of modern marketing.
So for the next seven days, this poor sod is strapped to a live feed. His job: to do everything Twitter tells him to do.
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The similarities are remarkable. Then again, How many different ways can you tell Forrest Gump's story in one minute? Once again we have charges of plagiarism and this times it's tied to Cannes.
Nokia hosted a video competition and first prize was a trip to Cannes. Well, the creator of the winning video, Jemma Lyon, is in Cannes but she's being pummeled by members of web community b3ta. One of the original film's creators wrote, "Someone's sent me an entry to a Nokia filmmaking competition that's literally a shot for shot, line for line, idea for idea remake of it, this has been the first I've heard of it. I wouldn't mind except the person who entered it has won a "Critics Choice" award out of this rehash, including a FUCKING TRIP TO CANNES."
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A breakdown of the Grand Prix winners announced last night in the categories of Direct, Promo and Activation. Click on the category to see the full list of Gold, Silver and Bronze winners.
Direct: Orcon Broadband, "Orcon + Iggy Pop," Special Group Auckland. Users were invited to create video auditions, then post them on a dedicated Orcon site, for the chance to play live with Iggy Pop.
Here's one of the winning auditions (8 band members were chosen in total).
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- Like driving in reverse? Then check out this video for Dunlop's Street Response tires.
- Youth Pulse has awarded its inaugural GenY Award to digital marketing agency Organic for its U By Kotex campaign.
- Going to Affiliate Summit in August? We are. Check out the agenda which is filling out.
- Tape measure? Check. Penis pump? Check. Banned ad? Check. It's almost a year later but here's the story on a banned drunk driving campaign from Vancouver.
- Go Momma was unveiled as Go Daddy's winning commercial during the Indianapolis 500 broadcast.
You've seen them. Video game commercials. If they aren't of the epic movie preview genre then it's usually two game geek guys sitting on a couch staring into the camera while playing the game.
Not so with Activisions racing game, Blur. nope. No game geeks here. Just hot women in crop tees and cut of shorts catfighting their way to a win.
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