Crashed Cars Deliver Drunk Driving Message

crashed_cars_drunk_driving.jpg

How do they get people to understand the dangers of drunk driving in Israel? They gather together 80 cars that were totaled in accidents, use them to construct a 20 meter tall object in the shape of a bottle and then place the thing alongside the road with a simple message: don't drink and drive.

Shalmor Avnon Amichay/ Y&R Interactive Tel Aviv created.

by Steve Hall    Apr-29-10    
Topic: Best, Outdoor



Netherlands Schooled in Art of Assisting in Violent Situations

netherlands_public_service.jpg

Apparently, there's a lot of violence against public service Employees in the Netherlands. So much so, they needed an ad campaign to call attention to it and to illustrate the inactivity of onlookers in violent situations.

Created by Amsterdam-based N=5, an interactive billboard was created that showed a green screen film scene of violence which was then coupled with live shots of the people looking at the billboard. The net results out passersby in the middle of a violent situation. Once the scene played out on the billboard, four tips where then provided to educate onlookers how to assist public service employees if they witness a violent situation.

Here's a video showing how it was created and how it was received.

by Steve Hall    Apr-27-10    
Topic: Good, Outdoor, Video



Drooling Baby Satisfied With Breast Milk

breast_milk_satisfies.jpg

For a truly strange...or over the top disgusting...take on the whole breast feeding thing, be sure to check out the latest from the Ohio state health department which has a drooling baby truly satisfied with his intake of breast milk.

by Steve Hall    Apr-19-10    
Topic: Outdoor, Strange



CMT Wants to Know Do You Get Country?

CMT002_Ad_Media_SP-1.jpg

Apparently a lot of people listen to country. But if you're a buyer, you already know this. But in case you don't or you're one of those internet geeks that thinks no one likes the genre, MTV/Viacom's CMT ant to make sure you realize 140 million Americans "get country."

Well, it's not hard to believe after all, what will all those flyover states getting in the way of the coasts, right? OK, that was mean. But it's still true.

Anyway, Barker/DZP is out with a new outdoor kiosk campaign. The kiosks have been placed in front of agencies in New York so if you haven't seen one already you soon will. And if the kiosk posters are to be believed, there's isn't a beer-bellied, Jack Daniels-swilling hillbilly in all of the genre's listeners.

by Steve Hall    Apr-12-10    
Topic: Cable, Outdoor, Poster



Bing Defaces London With Information Overload

bing_decide_building_projection.jpg

Continuing its pointless battle to topple Google, Microsoft is pimping Bing with nighttime projections all over London including the Marble Arch, The National Theater and The Royal Festival Hall. Way to go, Microsoft. You've added even more overload to the amount of crap we're bombarded with each day.

more »

by Steve Hall    Apr-12-10    
Topic: Outdoor



Women's Professional Soccer Players Climb Building Walls

WPS_Projection_April2010.jpg

Women's Professional Soccer is calling attention to the league's second Kick-Off Week in April with gigantic building-side projections featuring star players Abby Wambach (Washington Freedom), Natasha Kai (Sky Blue FC) and Megan Rapinoe (Chicago Red Stars). The large format projections will be seen in Washington D.C., New Jersey and Chicago for three nights leading up to their home openers on April 10, April 11 and April 17, respectively.

more »

by Steve Hall    Apr- 7-10    
Topic: Outdoor, Video



Advertising in the Middle of Nowhere. Capture It. Send It

insure_burns.jpg

On a boring drive, we once snapped some shots of billboards in the middle of nowhere and called the series Advertising in the Middle of Nowhere. You can see some of what we caught here, here and here.

Today, we have a new submission from somewhere in the middle of nowhere in New Hampshire. If you can spot some outdoor oddity in the middle of nowhere, feel free to send it in and we'll feature it here.

by Steve Hall    Apr- 2-10    
Topic: Outdoor



TruckAds Bummed It Can't Drive in Austin

austin_limits_free_speech_letter_3-25-10.jpg

TruckAds, a company that, well, puts ads on the side of trucks recently received a letter from th City of Austin making the company aware of its prohibition of mobile billboards and the fact that, after June 16, it'll be a crime to place one on a vehicle and drive it around.

The prohibition has been in place since June 16, 2008 but June 16 of this year is the final date a mobile billboard can exist in the city. Needless to say, TruckAds isn't happy and is labeling the city's move a limitation of free speech.

We can see both points of view. Advertising, in most cases, should be afforded the same principles of free speech as described in the Constitution. Yes, we've mostly banned cigarette advertising and heavily regulated other forms. But outright bans are limited.

Yet, who really wants a landscape littered with advertising? Already New York and Las Vegas, among others, have become one giant advertisement. Do we want that everywhere?

And besides, Austin's weird. And they like to keep it weird. So this ban...well, it just seems normal for the city.

Thoughts?

by Steve Hall    Apr- 2-10    
Topic: Outdoor, Policy



Dislike Obama? Tell the World on A Billboard

BillboardsAgainstObama_2.jpg

If you think President Obama is "an illegal alien from Kenya who is hellbent on replacing every church in America with a mosque, ending capitalism, destroying freedom, and generally, pushing for the collapse of the country'" then you'll love Billboards Against Obama, an organization that allows you to create a custom message that can be submitted to appear on a billboard.

by Steve Hall    Apr- 2-10    
Topic: Outdoor



Magner's Method, Stop the Sag, Politics Crowdsourced

method_magners.jpg

- There's method in the Magner's.

- New York Senator Eric Adams says "Stop the Sag" in hopes youth will collectively pull up their pants.

- Adland says, "Really now, a user generated campaign for a political party? Yeah, that'll end well. Actually, it just might - it's being overseen by Saatchi & Saatchi after all."

- Pepsi has partnered with Eva Longoria Parker to direct and produce a documentary based on the most inspiring stories posted on YO SUMO, a site which will highlight the contributions Latinos have made to the United States.

- Blogging for shrimp lovers. Yes, it's as strange as it sounds. Even stranger knowing Taco Bell is behind it.

by Steve Hall    Mar-30-10    
Topic: Online, Outdoor, Strange