We admire an agency that'll create a campaign, publish the fact they've done so, highlight the fact its city has the ugliest people and do it all without any client approval or charging a penny. Yup, Philadelphia's Gyro Worldwide has embraced the fact its city was just named the ugliest city in America by Travel & Leisure Magazine readers.
Before Philadelphia was crowned the ugliest, John Waters, during an episode of John Favreau's Dinner For Five, tried to get the mayor of the former ugliest city, Baltimore to embrace its hideousness and create a tourism campaign out of the fact. He reasoned the rest of the country would flock to Baltimore like paparazzi to Britney Spears' cooch.
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Hangman Studios is an interesting company.
Why do we say that? Because we just watched Pr*ck, a stylish, gratuitous piece of self-fellating would-be viral production.
It's circulating YouTube -- or at least making a valiant effort to -- as we speak. The idea is to position Hangman as a "glossy, artistic alternative to the lo-fi joke-oriented virals that saturate online marketing whilst reflecting our offbeat and alternative tastes."
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- TBWA has opened an icy cold office in Reykjavik, Iceland with a staff of 20 who hope to tap the country's growing economy and serve one of the world's highest per capita income populace.
- Cathie Black is out with her new book, BASIC BLACK: The Essential Guide for Getting Ahead at Work (and in Life) from Crown Publishing. "BASIC BLACK is a memoir masquerading as a guide to career and life from one of the first women to take a forefront role in the advertising industry, American magazine and newspaper publishing."
- Using its out of home touchscreen network, Ecast delivered a 14 percent click through for AMC's The Two Corey's. Now if we could only get results like that online.
- Want sexism in advertising? Media Circus has a collection of the twelve most sexist ads in recent years.
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- As Time did earlier this year, Newsweek, today, has unveiled it's redesign which includes (shocker) longer stories with fewer but bigger pictures. A rate base reduction is under consideration as well.
- Saatchi & Saatchi ECDs Jan Jacobs and Leo Premutico, creators of the Wendy's Hot Juicy Burgers campaign have left the agency.
- This is kinda dumb but if you want to see the faces of Alex Bogusky, David Droga, Erik Vervroegen affixed to the bodies of models on the cover of Playboy, you can see it all here.
- Obama Girl creator gives us tips on what makes for a successful viral video. And it's not just big boobs and a nice ass. Although that helps quite a bit.
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Seattle agency Cole & Weber recently moved to new offices and wanted to make employees comfortable with their new surroundings. To do so, the agency created a video which illustrates how to best work in an open workspace environment. From the Federal United Cubicle Konsortium (yes, that does spell what you think it does) comes several tips and benefits to working in a cube farm. From cubicle size to Prairie Dogging to odor control to proper eating habits, the video promises to make cubicle life enjoyable for all.
If you want the back story on the creation of Sony's Play-Doh, you can view the Making Of video here. No mention is made of where the idea for the commercial originated which, depending upon your viewpoint, matters or is completely irrelevant.
After our stokage, then disappointment, over the latest Bravia ad -- snippets of which look suspiciously like this Kozyndan panoramic (sent to Passion about two years ago) -- Sony gave us the following statement.
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Over two years ago, Bernard Urban rebranded his URBANadvertising company to become GIGANTIC. In April, agency We Are Gigantic was born out of an MDC consolidation of its MFP and Kirshenbaum Bond & Partners agencies. We Are Gigantic is headed by Niel Powell who formerly was a partner at the now defunct MFP which suffered significant client loss.
Both GIGANTIC and We Are Gigantic are located in New York. Urban has taken issue with MDC naming its new shop We Are Gigantic and has filed suit against We are Gigantic, L.L.C. and Neil Powell claiming trademark infringement.
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You can label it ingenious, lazy or a ploy for publicity but London agency Nonesense wants you to help create its website. They've got a brief and three idea and they want you to choose the best one. We're not sure about any of the ideas but we love the fast talking guy who explains them.
- China, perhaps after witness the degradation of Western society, has decided to ban advertising for push up bras, sex toys and other clothing that is figure-enhancing.
- Will they sell out to MDC? Will they seek capital and go it alone? Tune in to Advertising Age for the continuing drama on MDC's possible move to majority ownership of Crispin Porter + Bogusky.
- Soon you will be able to splash yourself with a different celebrity fragrance each day of the month.
- Damn! What we just said above.
- You just know social media has made it when it becomes an eBay auction. Yes, the I Am Hungry Facebook application was sold on eBay for $20,100.
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