Check Out Cannes Lions Innovation Day And Win A Trip to Space!

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Are you into innovation? You should be. If you are, you might enjoy Innovation Day are Cannes Lions this year.

Innovation Day, taking place Saturday, June 21, will focus on innovation and will offer a series of sessions given by speakers from a variety of backgrounds. Contagious will kick off the day with an exploration into true innovation, followed by Intel's Kevin Sellers and Genevieve Bell who will explore the links between maker culture and the latest development projects from the technology giant.

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by Steve Hall    May-21-14    
Topic: Industry Events



Naked Ad Execs to Reveal Secrets During Cannes Lions Panel

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Yikes! This is rather scary. RPA is launching a campaign today for Cannes which aims to uncover the naked truth from brands and agency executives about the agency-client relationship and its impact on great creative and the bottom line.

This teaser and website will give you a sense of the "uncomfortable truths" RPA is asking top agency and brand executives to bare under cover of anonymity, in a survey conducted in partnership with USA TODAY.

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by Steve Hall    May-21-14    
Topic: Industry Events



These 12 Women Will Go to Cannes In An Effort to Change the Imbalance of Women Working in Creative

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The Cannes Lions International Festival of Creativity is launching a new initiative that invites 12 women to Cannes Lions for a special program and filmmaking project.

See It Be It is a program that aims to further women's careers in the creative industry, encouraging them to stay in the industry. Across three days, 12 women will be part of an inspirational and educational program which will take place during Cannes Lions. The agenda will include guided access to the jury rooms, meet and greets with VIP speakers, dedicated sessions by industry leaders and by the Berlin School of Creative Leadership, and a mentorship event supported by SheSays.

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by Steve Hall    May-20-14    
Topic: Industry Events



After Nailing New York, ClickZ Live Heads to Toronto

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So last month, ClickZ Live held their conference in New York at the New York Marriott Marquis. The three day event was packed with information online marketers need to better their performance.

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by Steve Hall    Apr-28-14    
Topic: Industry Events



Cannes Lions Announces Final Juries: Branded Content & Entertainment, Creative Effectiveness, Innovation, Mobile, PR

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The Cannes Lions International Festival of Creativity has announced the final names that will make up the 17 juries coming together in Cannes, France, for this year's Festival and Awards.

The Branded Content & Entertainment, Creative Effectiveness, Innovation, Mobile and PR juries will be made up as follows:

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by Steve Hall    Apr-10-14    
Topic: Industry Events



ADC Announces Broadcast Advertising, Interactive, Motion Awards

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Last night, the Art Directors Club announced winners of its 93rd Annual Awards in the Broadcast Advertising, Interactive, Motion and cumulative and special awards categories. The awards were presented during the third night of the ADC Festival of Art + Craft in Advertising and Design at the New World Center in Miami Beach.

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by Steve Hall    Apr-10-14    
Topic: Industry Events



Bob Hoffman Says Marketers Are Drowning In Their Own Bullshit

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In perhaps the most entertaining talk given during Advertising Week Europe (or any conference for that matter), Bob Hoffman, legendary ad man and author of the Ad Contrarian ad blog, said marketers are bullshit artists who can't be trusted. He claims they have been wrong about almost everything that has happened in the last ten years.

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by Steve Hall    Apr- 9-14    
Topic: Industry Events



6 Reasons Why SXSW Is Still Awesome

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It's now de rigueur to trash SXSW. Actually, it has been for a couple of years. And while anything that includes a session entitled The Digital Cronut should most certainly be mocked, that's not what we're going to do. Because it's already been done. By everyone. In the most snarkiest of ways. That simply make the snarker look like like they are trying a little too hard to stay one hip step ahead of the curve. Before it curves again.

But...when you have a panel entitled High on Hashtags and the main takeaway, according to Search Engine Journal, is that "hashtags help discovery of trends, topics, sentiment," it's hard not to snark. But, we're not going to do it.

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by Steve Hall    Mar-13-14    
Topic: Industry Events



Just How Many Awards Can Cannes Lions Fit Into One Week?

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On a binge to see just how many awards it can pack into one week on the South of France, Cannes Lions has introduced Regional Network of the Year, replaced Media Agency of the Year with Media Network of the Year and made changes to the Palm d'Or.

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by Steve Hall    Mar- 4-14    
Topic: Industry Events



Is This Year the Last Year of the SXSW Agency Invasion?

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The handwringing has begun. No sooner were we all a twitter over marketers taking over SXSW (myself included), it seems the backlash is now in full swing.

Several years ago (maybe 2010) when I saw Pepsi erect that gigantic playground and CNN take over that restaurant, I knew the quaint geek-fest days of SXSW where over and we were in for a very different SXSW. But even then, SXSW was still an orgasm of epic digital awesomeness.

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by Steve Hall    Mar- 2-14    
Topic: Industry Events