In an Absolute world, we wouldn't need money. At least in London with this latest promotion where Absolute exchanged hugs for real stuff. (Clip post-jump, Twitter here.) Not sure it would fly here, maybe though:
"Hello? Yes, this is he. Yes, I know. Two months late. No, yeah, we were going to send a check out soon as we can. Yeah, I understand. Looks bad on our credit history, yep. Collections? Whoa, hang on for a sec... sorry, had to check with my wife. You guys take hugs? You do? OH, but not over the phone. Gotcha. Yeah, makes sense. So then, guess smiles are out. HEY. What about jokes. You take jokes? You do? Awesome. Okay, two bill collectors walk into a bar."
more »
Bears not your thing? Try growing one for the team. If, your team is the Boston Bruins. Sorry Ranger fans. More info on this Cenergy work at Beardathon.com/bruins and in the clip below.
more »
8 lbs. hurts from what I've been told. Full-size teen though? Yikes. Wondering what she's on because hardly a scream is heard in this drugfree.org spot after the jump from Martin Williams. Oh, and if slimy teens aren't your thing, try the print. It's much cleaner and safer! Sokay, apparently either there's an outbreak of SWSM (single white soccer moms) or only white suburban moms can keep a child off drugs. That shit takes two parents, planners. It takes two.
more »
Hmmm. I would gone with "Cuts You Up" and had someone destroying their credit cards. BUT THAT'S ME. Okay, besides the fact that Lennon and Los Beatles had generally been off-limits for years, or that Peter Murphy was Marilyn Manson sans make-up and obnoxiousity long before Marilyn was, let's take a look behind the scenes at the creative brief for this mcgarrybowen effort:
"Chase's objective was simple--they wanted people to know: we're Chase, we're a bank and we're in California. With WaMu being such a toxic brand--the largest bank failure in history--and with the country (especially California) hit hard with the recession, Chase also wanted the spot [after the jump] to provide people with a little hope and convey the dawn of a new day."
more »
You may just be Canadian and not even know it. Americans must be sneaking into Canada and blending in at such a rate if they needed this spot. Well, if you're one of the sneakers, you're now legal, no matter where you came from. Check out more info at about dual Canadian Amnesty at their website. Although I would've thrown in some Rush instead of the C&W music. How long now before we get spots here for immigrants converting into Americans. (Not every Canadian among us is honest about like William Shatner. Hard to tell them apart. The guy pumping your gas? Could be from Ontario.)
New series of spots out by Mullen for the Bruins. A bear mascot throwing down never gets old. Never. Maybe you were stupid and tucked your jersey in. Bad move. Or perhaps you're a fan who talks too much on their cell. Another bad move.
Innit? From BBH and Gorgeous in the UK comes a nice little twist on a beverage spot for J20 below. Hey, don't hate. They don't all have to be home runs; getting on base is okay sometimes too. (Geesh. It's like you people always want epic Guinness domino action or something.)
more »
When the going gets tough, the tough get the Bonus Pack. In times like these, it's good to know Trojan is right there behind you with a stimulus package you can count on. (Yes, the spot below actually ran. HARD to believe.) I smell a new series though. Because we're in a global economic crisis, they can just swap out the American flag and voiceover in favor of flags and animals for other countries: Venezuela and the Turpial, Greece and a dolphin, or The Bahamas and an Orca. Wait, okay, how can an island chain the size of a garage in Texas have a whale while we get a bird.
more »
There's a lot you can say about becoming more eco-conscious: that it's responsible, forward-thinking and personally/socially fulfilling, for example.
But in a spot called "Good Green," the Sundance Channel takes the go-green hype and staples on a passel of adjectives that ring both hollow and wince-worthy: sexy, trippy, fierce.
Confusingly, there's also a shot of Isabella Rossellini flirtatiously hugging a giant lobster.
WOW. Thanks for all the abstraction, BIGSMACKtv. We're definitely feeling the backhand.
more »
"Icons," a McCann-Erickson/NY spot that aired during the '05 Super Bowl, is a fond standby of Mastercard's "Priceless" campaign.
Prep for serious warm-fuzzy syndrome: it's composed of brand mascots -- Count Chocula, the Vlasic stork, Jolly Green Giant, Pillsbury Doughboy -- having Soul Food-style dinner as Mr. Clean slaves merrily over the sink. Some of the icons weren't even animated for TV prior to this. (Thank Calabash for bringing them to life.)
Too much good stuff. There's even some illicit Facebooky pokeage between Doughboy and Morton Salt girl. Scandale!
more »
|
