Toshiba and Intel's 'The Beauty Inside' Explores True Love

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Have you watched The Beauty Inside? It's one of the best examples of branded content ever. The story is deep, wide and intoxicatingly engaging. Over six episodes, we follow the life of a man, Alex, who looks different each day. And he's falling in love with the same woman who, of course, doesn't know he's the same man inside.

Alex keeps a journal of himself each day documenting his different personas. He's always alone because, well, it's not easy creating a lasting relationship with a person who looks different everyday...even if they are the same person inside.

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by Steve Hall    Sep-21-12    
Topic: Brands, Campaigns, Celebrity, Video



Backstreet Boys Tout Old Navy Skinny Jeans For All Sizes

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Hmm. So this is where the Backstreet Boys have been. Trapped inside a giant Old Navy boom box. The fashion brand has tapped the boy (man?) band to tout a new line of Rockstar skinny jeans with "more stretch" to fit "more people." Great, CP+B. Now even more fat people can force jeans over their gigantic asses falsely thinking they are skinny because they are basically wearing a stretch pants version of skinny jeans.

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by Steve Hall    Sep-19-12    
Topic: Celebrity, Commercials



Hilarious SmartWater Video Exposes Jennifer Aniston's Secrets

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In a feat of brilliance, SmartWater has released a faux-security tape - introduced by Ryan Seacrest, no less - that offers us an inside view into Jennifer Aniston's life.

In line with last year's "sex tape," her recent engagement to Justin Theroux and speculations of pregnancy, the video hits on all cylinders. Even Jimmy Kimmel makes an appearance as one of Aniston's kids.

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by Steve Hall    Sep-18-12    
Topic: Celebrity, Video



'Football Expert' Sean Astin Advises NFL Rookies

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Even though he doesn't even like football or play the game (at least in real life), actor Sean Astin - who played underdog Notre Dame football player Rudy Ruettiger in the 1993 film, Rudy - is a football expert in this Pepsi Max-sponsored video.

In the video, Astin sits down with this year's crop of rookies for some innocuous and sometimes funny banter.

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by Steve Hall    Sep-12-12    
Topic: Celebrity, Video



Weight Watchers to Steal Jessica Simpson's Amazing Cleavage

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A few months ago when Jessica Simpson tweeted, "Just taking a walk around the block. Street legal?", along with a picture of her pushing her new baby in a stroller, the world was treated to the enormity of her post-pregnancy boobs. Already a DD cup (according to her father, no less), Simpson ballooned to a much larger size, appearing double the size of her pre-pregnancy DDs. Of course, Simpson's breasts weren't the only part of her body that grew in size. Jessica is big all over now which, perhaps, is why she's hooked up with Weight Watchers again and can be seen in a new commercial for the brand.

In the ad, which crops most of Jessica out, Simpson says, "It's working. I'm on my way. And it feels amazing. Really I just want to be a better version of myself." If you ask us, Simpson looks great no matter what size she is.

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by Steve Hall    Sep-11-12    
Topic: Celebrity, Commercials



Girls Just Wanna Have Fun

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No, really. That's all they want. They don't want to be bogged down with the hassle of a career or a commitment to a long term relationship. No. They. Just. Wanna. Have. Fun. Well, at least according to Cyndi Lauper and jewelry brand Morellato which recently hooked up with Russian model Irina Shayk.

In a recent video, Irina prances around while enjoying her own beauty in the mirror, caressing her own deliciousness and seductively peering out at the viewer with a sultry look that would make even a seasoned Playboy photographer melt.

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by Steve Hall    Sep-10-12    
Topic: Celebrity, Racy



Chuck Norris Channels Ronald Reagan in Pro-Romney Video

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In one of the oddest "celebrity" endorsements we've seen in a while, Chuck Norris and his wife, Gina, talk about a "growing concern." According to the Chuck and Gina, America is under attack and may be lost forever if we don't change the course in which we are headed.

That course change Norris advocates is a vote for Romney. As explanation for why Obama won in 2008, Gina says 30 million evangelical Christians stayed home on voting day which is why Obama won by 10 million votes. Are we to assume that all evangelical christians are republican. Maybe most are but her statement is a leap in logic.

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by Steve Hall    Sep- 5-12    
Topic: Celebrity, Political



Lara Stone Does Double Entendre-Filled Breast Flesh Fetish-Fest

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Last month, we shared the news Lara Stone, the model who sports tooth cleavage as well as some of the finest boob cleavage had, again, hooked up with Calvin Klein to, this time, tout the brand's Push Positive lingerie collection and push up bra.

At 32D, Stone doesn't really need a push up bra but her pushed up 32Ds sure do look good in this new video, part of the just launched ad campaign.

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by Steve Hall    Sep- 4-12    
Topic: Celebrity, Racy



Bar Refaeli Makes Flight Attendants Hate Their Bodies

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Back in May we asked the ladies if watching Bar Refaeli frolic and writhe atop her bed, recline in a bathtub and not smoke a cigar make you want to run out and buy underwear for your man? Or does it just make your boyfriend horny and beg for a quickie?

We also wondered if watching Bar's perfection simply made women feel self-conscious about their own less-than-perfect body. Because, let's be honest, no one looks good when compared to a supermodel.

This week, after seeing Bar sporting what has to be the hottest flight attendant get up ever created, we wonder whether or not all flight attendants will become whimpering, self-conscious puddles of flotsam never again able to look at themselves in the mirror.

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by Steve Hall    Sep- 4-12    
Topic: Campaigns, Celebrity, Racy



Jaguar Hooks Up With Lana Del Ray, Agency Crowdsources Rebranding

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- Jaguar has tapped Lana Del Ray as the brand's new spokesperson. The American singer will collaborate with the brand on the launch of the new F-Type two seater.

- DW+H has hired Victor and Spoils to rebrand the agency just one year after it rebranded itself.

- What would your seven year old have to do to get you to let him watch a PG-13 movie? Kraft Homestyle Macaroni and Cheese has the answer.

- Carrington College is out with a very strange commercial.

by Steve Hall    Aug-28-12    
Topic: Agencies, Brands, Celebrity