Cervical Cancer Ad Wants Ladies to Lift Their Skirts


A series of PSA posters for the Singapore Cancer Society depict women in a Marilyn Monroe-like pose that some have dubbed sexist and voyeuristic while others mistook the poster for a fashion ad. Not great for a just cause that's trying to encourage women get tested regularly for cervical cancer.

In a poll conducted by Strait Times, 25% of respondents found the ad offensive yet 64% found the ad perfectly acceptable.

The imagery is certainly iconic and eye catching which, of course, is half the battle when creating ad campaigns. However, sexualizing ads which carry a serious message is rarely a good thing. Via.

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by Steve Hall    May- 9-13    
Topic: Racy

Radio Shack Enlists Saran Wrapped Hotties to Sell Dildo-Like Radio


Good God! The horror! What's got out panties in a bunch? Radio Shack, that's who. You know, that electronics brand that's been around for since 1925 and is named after a device no one even owns any more. And has managed to survive despite the massive uprising of big box electronics retailers.

We're shocked! Shocked I tell you! That the neighborhood electronics retailer would stoop to sexually laced hashtags and a bevy of bodacious babes to hock its Dr. Dre Beats Pill speakers.

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by Steve Hall    May- 8-13    
Topic: Racy

Billboard Offers Women Summer Job: Dating Sugar Daddies


Hook-up site ArrangementFinders, part of the Ashley Madison empire, has erected a billboard in LA with the headline, "Need a Summer Job? Date a Sugar Daddy." The copy is accompanied by an image of Bree Olsen, porn star and spokesperson for the site.

Hey, if a woman can make some coin of a rich guy and both parties consent, then why not? Via.

by Steve Hall    May- 1-13    
Topic: Outdoor, Racy

Dove 'Real Beauty' Spoof Asks Men to Describe Their Balls


Just what everyone wants to wake up to on a crisp Tuesday morning...a discussion of men's balls. That's the latest subject in this Portal A spoof of Dove's recent Ogilvy Brazil-created "Real Beauty Sketches" video released two weeks ago. The original had an FBI forensics artist sketch women as they described themselves from behind a curtain.

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by Steve Hall    May- 1-13    
Topic: Racy, Spoofs

Charity Porn Site Aims to Change Perceptions of Sex


It's a fair assumption most like to engage in sex every once in a while. Yet with societal and cultural pressures defining just who should and should not engage in sex coupled with the fact not all are able to swoop into a bar, pick someone up and hop into the sack, having sex isn't easy for everyone.

New TBWA\Being-created work for Come4 aims to change that. Come4 is a non-profit pornography site which aims to help fund charitable and ethically-driven projects. It's first effort works towards funding the Asta Philpot Foundation which helps raise public awareness of the sexual rights of disabled people.

Asta Philpot, whom you will meet in this video (NSFW - brief nudity), argues for the rights of all to enjoy an active sex life even if it crosses certain legal lines.

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by Steve Hall    Apr-30-13    
Topic: Racy

Astronaut Crash Lands Into Bed With Super-Hot Chick


Hmm. It's like Fallen Angels except with astronauts. Axe really does have some sort of twisted preoccupation with the sky. BBH London has created the next entry in the brand's astronaut-themed ad campaign. In this outing, we see the after effects of interplay between a crash-landed astronaut and his lucky hottie.

Anyway, it's all to tout the fact showering with Axe is like showering like a hero. Which, of course, would be nice if it were true.

by Steve Hall    Apr-22-13    
Topic: Racy

Durex Helps Partners Fondle Each Other Over Webcam


So back in the day, we had AOL chat rooms. Then Yahoo chat rooms. And, youngsters, this was before it was easy to see or send a picture of whomever you were chatting with. You had to use your imagination! Actually, that was usually a much better experience.

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by Steve Hall    Apr-19-13    
Topic: Racy

Semi-Naked Teens With Hand-Bras Promote Swiss Magazine


It would seem this ad is aimed at parents who have inadvertently stumbled upon images of their daughters online in, shall we say, compromising positions. It's for the Swiss parenting magazine Fritz Franzi.

Of course it being a Swiss ad written in English with formulaic, minimal copy and image in the lower right hand corner posted to Ads of the World almost proves it's not a real ad. We've reached out to Fritz Franzi for confirmation.

The magazine, though, is real and provides parenting advice for parents with school-age children. Via.

by Steve Hall    Apr- 5-13    
Topic: Racy

Beyonce Vanquishes Past Hotness in Pepsi's 'Live For Now'


Which Beyonce do you like the best? Her black leotard "Single Ladies days? Her hot pants-clad Crazy in Love days? Her "Bootylicious alter ego? All of them, of course? What's not to love about Beyonce in any form? Just ask this guy.

Working with 180LA, Beyonce can be seen in a new Pepsi commercial reliving all her past personas until she breaks through with her current, Pepsi-fueled Live For Now persona.

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by Steve Hall    Apr- 4-13    
Topic: Celebrity, Racy

Guys, Shave Your Balls if You Want to Get With Kate Upton


Guys, if you had a chance to make it with Kate Upton, you had beter play by her rules. And her rules require you to, yes, shave your balls. Ms. Upton appears in a Gillette video saying as much while mastering the art of the Boob Jiggle Chuckle. What's the Boob Jiggle Chuckle? Watch the video and you'll find out. And where's the animated gif? Come on, people. This video is a week old! Get on it!

While Ms. Upton certainly does have wonderfully jiggle-tastic boobs, the rest of her is shaped like a boy. We prefer this.

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by Steve Hall    Apr- 2-13    
Topic: Celebrity, Racy