Remember Animator vs. Animation? Of course you do. Well, now there's a game.
You're the animator, a task that sounds more savory than it actually is. It's surprisingly hard to kill the little bastard. But maybe because that's less because he's clever and more because the "paint" functionalities just don't lend themselves well to ensuring a speedy and certain death.
We suffered from Game Over twice before running out of the room and screaming. The neighbors are not pleased.
This ad is for the American Cancer Society. It tells the story of Kathy, a woman who's come across some hard knocks, not least because she was recently diagnosed with breast cancer.
Yup.
The voice over adds, "This is what a health care crisis looks like to the American Cancer Society. People with cancer, but without insurance. Countless others with insurance, just not enough to cover something as devastating as cancer."
Sounds like an economics problem that, well, isn't uncommon. Good to know the ACS is looking out.
Yup.
The Effie Awards, that fine upstanding institution that hands out awards to creators of ads that actually perform as opposed to just look good, has open the call for entries for its 40th annual show. So find your work that actually accomplished something and head over the The Effies site and enter.
Oh the lameness that passes as advertising because, well, we all love a good fart joke or a high school cafeteria food fight. It's the latter General Mills, with help from mono, has gone for in launching The Good Food Fight. On the site there are recipes which you can forward to your friends who can view them but as they view them, they are visited by character who throw food at them. So, send one to that shit head boss of yours just for laughs.
Last week, Jim Beam placed what is said to be the world's biggest outdoor ad for a distilled spirits company. A 32,000 square foot building wrap measuring 400 feet tall will be affixed to the Rio All-Suite Hotel & Casino in Las Vegas covering 40 stories of the hotel.The ad is celebrating September being named National Bourbon Heritage Month. Damn. We're gonna have to start drinking Manhattans again. (Image courtesy of Miss Shari via Flickr.)
Here's a new commercial from GM Desedo Film's Raafi Rivero promoting the company's Hummer H3H Hydrogen vehicle which is supposedly set to arrive in Spring 2008. In the commercial the Hummer traverses across National Geographic and National Geographic-like vistas. The Hummer is being branded the National Geographic Edition. Teenage boys (from the seventies and eighties, of course, as one commenter bashes us for daring to make a joke that's relevant to anyone over the age of 30) world over are now wondering if the truck comes equipped with leather seats emblazoned with images of naked African and Aborigine tribeswomen for their viewing pleasure.
Last Friday, America's Next Top Model winner Jaslene Gonzalez, along with her adoring fans, witnessed the unveiling of her Times Square billboard for clothing line LOT29. Jaslene's reaction? "Look at my legs! They look great!" Indeed.
The event was also a shoot for an upcoming commercial for the "My Life as a CoverGirl" campaign. Let's see. America's Next Top Model. LOT29. CoverGirl. All in one place. All at one event. Are there really people in marketing who are actually this efficient?
Every time we think we've written, "Just when you thought every last square inch of space has been plastered with advertising...," yet another new form of ad creep rears its ugly head. Though this new laundromat promotion for the CBS sitcom The Big Bang Theory isn't so ugly. Working with Laundromedia Inc. (who new such companies existed?) CBS placed banners across four washing machines. Hey, there's nothing else to do while your clothes are washing. You might as well stare at ads.
Just how do companies like Laundromedia Inc. get there start? Very simply and very mundanely as Foounder David Kessler explains, "I was standing in front of the washers, waiting for the spin to stop, just staring at a sea of white and I went, 'Wait -- these machines could have ads on them.'" We still think an enterprising house painting company is, one day, going to knock on our door, offer to paint our house for free as long as they can turn the house into a gigantic Home Depot ad.
Portfolios.com's David Katz alerts us to an ad for Bell Mobility's Solo Mobile placed in Toronto's Downsview Station which carries a small pin that reads, "Belsen was a gas." The ad has caused a bit of a stir. The pin refers to the World War II Nazi concentration camp Bergen-Belsen where gassing was anything but a pleasant experience. The pin is tiny but several commuters spotted it and it became a TV news story last Thursday.
Whether intentional or an art director's sneaky joke, Bell Mobility quickly reacted and issued a statement, saying, "We are in the process of removing all of these particular Solo Mobile ads... running these ads was an error on our part and one we certainly regret. You won't see them again of course."
The company promise all fifty one ads in and around Toronto and Vancouver which contain the button would be removed.
For reasons that defy logic, this microsite put us in a really buoyant mood. Everything from the greeting, "Let me - teach you!" to the retro theme song, to the sad little martial arts graphic at the right of the video, to the campy slogan, "Grab your nuts - it's go time!" coaxed a smile from our scowly little faces.
The site is the work of Jansen Weatherly, the "world renowned activities expert and martial arts specialist" who's been traveling the country and filming his adventures. Imagine Napoleon Dynamite, all grown up and with a passion for adventure ... and PayDay candy bars.
More to the point, it looks like a promotion for Dutchstar RVs, which appear to be Jansen's gear of choice.
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