We were sure we'd be receiving a press release sometime in the next few months announcing the demise of the ill-fated Agency.com but no. Far from it. Apparently the Subway fiasco is in the past and the mass exodus of management has slowed. And they've decided to win an account. A $100 million account, no less. LG Electronics has awarded creative duties to the shop which is said to consist of TV, interactive, print and guerrilla. Congrats, Agency.com. Break out the fist bumps!
Here's an odd little video calling attention to World Hepatitis Awarness Day on October 1. In the video, a stick figure character named Dennis is given advice on how to catch Hepatitis C. Hmm. Makes you want to wrap yourself with impervious plastic wrap and just separate yourself from the human race for the rest of your life. The video's message? Get tested.
- Next week, Union Square Park in San Francisco will be transformed into a Zen garden with 25 tins of gravel, stepping stone and bamboo courtesy of the Westin Hotels & Resorts.
- I got my Adsturbation T-shirt (Thanks, Deutsch). Did you get yours?
This is a year old but look what fun Cleveland-based agency Brokaw has with it's own. An unsuspecting Brokaw employee named Erin gets the shit (well,not exactly) scared out of her when her co-workers decide to set off one of those air horns in her office. Hey, it's not news but we all need a commercial break from that sometimes. Consider this that break.
While conducting research for our last article, it came to our attention that there are a lot of bummed-out twenty-somethings sitting around making Nickelodeon tributes to shows they grew up with. (See more here.)
Why is no one -- least of all Nickelodeon -- exploiting this wellspring of self-obsessed nostalgia? If we saw Gumby or Inside-Out Boy pushing product at us, we'd be all over that in an irrational second.
And we'd possibly (though not probably) kill to see a marathon of Salute Your Shorts or something SNICK-like. We'd even revisit Hey Arnold! if we had to. Man. Remember when TV was good? Remember TGIF? WTF happened to TGIF?!
Extending their campaign with Keira Knightley, which began in August with a print campaign and an interactive storefront in early September, Coco Chanel has released a new film (oh God, did we just call it that?), called Coco Mademoiselle, and behind the scenes videos featuring Keira and the famed Paris apartment of Gabrielle Chanel. It's an art director's wet dream and we mean that in a positive sense this time. The work is beautiful. Very fitting for a brand such as Chanel. And who better, with her stunning beauty, to represent it than the beautiful Keira Knightley?
The new film, which you can view here, as well as on the site but you have to slowly wade through the apartment as the camera makes love to it, will be shown on movie screens and television. Joss Stone sang "L.O.V.E" for the film.
ichameleon group -- the cats notably responsible for the human Subservient Chicken, better known as Trevor the Mentos Intern -- have sent us their latest oeuvre: Guinness Hands.
Watch a pair of hands do zany things to zany music. It's very old-school Nickelodeon, and it kind of reminded us of Elle MacPherson's Drummer Girl, except without the whole lingerie aspect.
If you get really sucked in, you can actually use the keyboard to teach a pair of hands new gestures in your own film. Cute. Will it push beers? Who knows.
Mainly, we're happy because the agency didn't get high on its Mentos intern success and try replicating that across the board. You know, like 42 or Fuel.
Advertising is one of those exceptions where you don't want to see much recycling.
According to a press release, the Dairy Queen hasn't given its site a much-needed overhaul since the mid-'90s. Agency space150 was commissioned to bring it up to date.
Strangely, it still looks like it's from the mid-'90s. Seriously - DQ-topia?
We liked the billboard, though. When you click on it, you get to see old photos and Dairy Queen TV spots. Learning a brand's history is always neat.
Here's a funny coincidence: A company's inception always seems to take place during a time when no colored photographs were available.
MediaBuyerPlanner observed this campaign running in LA and New York for Desperate Housewives. Apparently nearly a dozen parking lots in the respective counties have lots reserved "For Desperate Housewives" to draw attention to the fact that the new season starts this Sunday.
The minds behind the campaign are Parking Stripe Advertising from Colorado. According to NPR this morning, the move might have drawn attention for all the wrong reasons. Nobody really likes being dubbed a "desperate housewife" -- "even if they're 'desperate' for parking!" the broadcaster quipped.
Ha. Ha.
Interestingly, some strip malls in Fremont, CA reserve parking for "expecting mothers." Guess the secret is all in how you label privileged parking.
Our friend Susan Bratton, Founder and CEO of Personal Life Media, tells us her site, which just launched six months ago, has achieved one million downloads of their 16 weekly, ad-supported audio shows and podcasts. Personal Life Media is a blog and advertising network for socially conscious "cultural creatives" which serves up content covering relationships, sensuality, life purpose, wealth creation, healthy aging, longevity, creativity, weight-loss, beauty innovation and cosmetic surgery, retirement and passion at work and play. Oh, and let's not forget expanded lovemaking and tantra and kama sutra. Yum.
|
