This is almost too engaging. To promote the premiere of Bionic Woman, take your BAT.
The BAT-test is where you can have a bionic assessment made on your super-extremities. The examinations are simple but actually pretty hard, and they can all be solved via keyboard.
Apparently Adrants is only 39 percent bionic. We're bummed.
Well, even if you can't be all powerful, you can at least watch Jaime Sommers try balancing life and paramilitary affairs on NBC's series premiere, which hits TVs on September 26th at 9/8c.
Now, here's a contest that cuts right to the chase. Upload your nude art, and get potentially recognized at a big gallery event in NYC! The contest is called Christi Naked, which we at first thought was maybe a publicity stunt by an otherwise talentless model (you know, sort of like this).
But actually it's for Christiania Vodka. We dig the minimalist Norwegian aesthetic and for some reason knowing this contest is for vodka is soothing. Maybe it's because we got tired of the coquettishly naked but unlovable Fembots.
The last entries are due today, so strip down and speed up if you want to be counted.
Sometimes we wonder if this ongoing effort by brands to throw together CGM contests is actually part of a large-scale game of industry Hot Potato we just don't know about. Like "How Many Cheap Videos Can We Leach Out of Consumers Before We Start Getting More Backlashes than Exhibitionist Pillow-Fights?"
Anyway, Apartments.com is launching a contest called Possession Obsession. If you send them a video of stuff you collect, you could win (drumroll, please) $20,000.
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We're not crazy about comedians, though every once in awhile we find a winner like ad cock-snapping Charlie Brooker, and Hardaway-rubbing George Takei.
This Dan Fielding character is unimpressive at outset. And even with a little more exposure, he's little more than an arrogant SOB who happens to want his own show called The Domestic God.
But in his efforts to self-promote, he's done something interesting: turned himself into a contest.
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The DraftFCB rumor mill is at it again. It seems several sources claim the much troubled DraftFCB may split leaving, well, Draft and FCB. That's all we know for now.
- Glossed Over live blogs the reading of Vogue's 840 page September issue.
- Apple catches wrath from popular YouTubers misfortune with the company's bad customer service.
- Christina Ricci is the new face of Samsonite's Fashionaire accessory line.
- This is how they sell Volvos in Korea.
- Yup. MySpace is over. Now, it's all about creating Facebook applications as Hyper Happen and W3Haus just did to promote the movie Knocked Up in the UK.
- Darren Stevens is dead. Oh wait, he was never alive. Oh wait, it's a new blog to promote a new marketing book. Oh wait, and even another YouTube book video.
- OMG! It's another book! But this one's not about marketing. It's about ghosts, monsters and UFOs. But it counts because a former creative director wrote and took the photos.
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To prove to us (and possibly itself) that it is indeed "the world's coolest, healthiest market," Whole Foods has launched a YouTube channel called The WTF? Network, a play on Whole Food's initials (if you just ignore that pesky T).
The channel lives up to its acronym, and not in a super-cool way. The featured, very shaky video follows a girl riding a unicycle around the veggie section of the supermarket. We're sure this was funny as hell for her friends, but it really didn't make us salivate for six organic lima beans at $8 a pop.
Or laugh, for that matter. In fact, the grave frowns we wore for the video's :20 run has begun to hurt our faces.
WTF indeed, Whole Foods?
OK, so here's a new one. And there's rarely anything new at all about an agency website but we think JWT Australia has done it. How? They made their site a womb. Yes, a womb. As in wheere baies grow. It's a conceptual oddity but, strangely, it works for us. Or, maybe it's just gross. We can't tell. Oh wait, yes we can. The "baby" picks his nose. Eew. Give it a look and let us know what you think.
Bundy Rum is so Australian that it refuses to leave its continent of birth - a really flattering way of saying Bundy's drinking demo is confined mainly to the rural parts of Down Under.
To spread the word about this curious beverage, Therapy, London put together this ad that plays on the England/Australia rivalry. Apparently England wants Bundy so bad it wants to be Australia. Talk about a kick in the face!
"What a vulgar people," snarled a nearby native Londoner.
If you're wondering what that bear is doing at the end of the ad, that's the Bundy mascot. Yeah, we were pretty confused about that until the PR explained it to us.
Hmm. Life after superstardom isn't always so great. Baby Spice (our fav) aka Emma Bunton is now appearing in Prego print ads and has been in TV ads since last May. The amazing concept for this campaign? "Even one of the Spice Girls can't think of a spice to add to the perfectly seasoned sweet and savory taste of Prego Sauce." And yea, we know she's already done commercials for Polaroid. Guess it's a good thing they're on tour again.
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