BK Lures Inner Cowboys Out with Big Burgers, Unsightly Facial Hair

We thought we'd forgotten, or at least transcended, the quirky creepiness of The King. But these new Burger King ads by Crispin Porter + Bogusky for the Western Whopper reminded us that, unlike the witty and benign Jack, The King will mustachio you against your will and watch sadistically with his big plastic eyes while you scream.

Content Widget Brings Sexy Back to Mobile

Those Start Mobile guys have just launched a mobile content widget that helps deliver mobile content from any website to mobile phones anywhere in the world.

Existing content includes stuff from Shepard Fairey, The London Police and Patrick Nagel, which we think is pretty nifty. Swarovski crystals and Tila Tequila wallpapers are not every man's flavor of mobile differentiation.

It's Vogue Versus P Diddy in 'Globe and Mail's' Battle of Sexes

Now here's a commercial that comically, insightfully and unabashedly celebrates the differences between men and women acknowledging there is, most assuredly, a continual battle of the sexes between two that rarely calls a truce. Though in the case of this Globe and Mail commercial, the publisher would like to think that at least on Sunday, men and women would call a a truce long enough to read the Sunday paper. Thanks, Fresh Creation.

Cuckoo Brings Big Boy Advertising to Mom-and-Pop Credit Unions

Welcome to the brave new world of ready-to-wear advertising. Cuckoo Campaigns enables small credit unions to compete against major banks with its stock marketing service.

Basic packages start at $4,500. You just pick a campaign that you like and a Cuckoo rep will deliver a fully-produced campaign within a month.

The only other things you really need are a ready-made swatch of suits, in campaign colors, and a peppy personality to match the shiny new veneer. We doubt Cuckoo helps with those but we're sure there's another firm out there that will.

Seventeen Launches Gofer Game for Mini Editors-in-the-Make

Seventeen Magazine is on some kind of Elf Quest to find (or just mold?) the perfect editor in the earliest possible stages of life. Toward that goal, Hearst and Arkadium have launched Editor's Assistant, an advergame that the fine folk of PR call an opportunity to step into the shoes of the magazine world's "unsung hero" - assistant to the editor-in-chief.

The game is comprised of bitchwork, which include managing schedules, booking shoots, hiring stylists, answering an ever-ringing phone, checking email, and watching the editor-in-chief's happiness meter. The object is to not be fired in a week, and maybe - just maybe - you'll win a cool treat, like a trip to Fashion Week.

We played for a couple of minutes and grew aggravated with the ringing phone and bored with staring at the virtual desk. The whole thing was a lot of fun until we had to do actual work. Then it was like, dude, this is a game, not our lives. After that happy conclusion, we said "fuck you" to the hope of our earnest little avatar hitting Fashion Week. She must be bummed - but that's okay, she was anorexic anyway.

Altoids Does Gay Pride in Second Life ... Oh Yeah, and in Three Real Cities

It's kind of weird how aspects of Second Life do, and don't, mirror real life. (Someday we expect it won't be PC to call that other life "real.")

In any case, for all of June, Altoids, with the assistance of The WDDG in coordination with Electric Sheep, will be running "Gay Pride Month @ L-Word Island" in everybody's favourite virtual world. Events include a carnival, a date auction, gay prom and two massive parades that sync with the LA, New York and SF ones on our side of reality.

Check out the parade photos, which include LA and SF (NY takes place on the 24th and 25th). The virtual version looks a lot like parades we've been to (check out the jeans so casually posed under the Altoids container!), except easier on the eyes.

Wondering who's behind all the avatars must be something akin to asking how much somebody weighs. The more things change, the more they stay the same.

IKEA Makes Good with GBLT Community

The Commercial Closet Association has selected the winners for its third annual Images in Advertising Awards. IKEA nailed the gold for outstanding commercial with this peppy little spot; the rest of the winners can be seen here.

To note, the CCA gave out a ton of awards but didn't give any out for Ad Agency of the Year or Turnaround Mainstream Advertiser. This was due to a lack of worthy candidates. Youch. Better luck next year, guys.

Newsflash! Leaked 'Transformers' Footage Shows Altoids Transformer

Um, yea right. This YouTube video of an Altoids transformer which claims to have been captured on the cell phone of a dude who visited his brother, employed at the special effects company for the movie Transformers, was clearly planted by the marketers behind the movie or the folks behind Altoids. While the video's description apologizes for the "bad quality," the quality is far from poor. In fact, the second half of the video displays vivid slo-mo action, something a cell phone just isn't capable of producing.

As usual, the person posting the video joined YouTube the day the video was posted. So lame. Yawn.

Quicken Loans Does YouTube Etch-A-Sketch Lebron James Thing

Quicken Loans and the Cleveland Cavaliers have partnered with George Vlosich who claims to be the "world's greatest etch-a-sketch artist" to produce a video in which Vlosich creates an Etch-A-Sketch portrait of LeBron James. It took Vlosich five hours to create the drawing but don't worry, the video is presented in time-lapse so you can witness the wonder in just three minutes.

Cold Stone Creamery Takes on Paris Hilton Jail Debate

Cold Stone Creamery has timed its new Paris Hilton-like "will she?/won't she?" commercial perfectly with the real life Paris Hilton's "will she?/won't she" jail debate. Complete with paparazzi, tiny dogs and competing heiresses, this wacky commercial is just plain fun.