Comfeze Brings Uncomfezable Twist to Typical Diaper Ad

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Wow. This is warped. That's apt, because it's a spoof spot for Scream TV, which wants us all to (tagline, tagline!) "Get scared more often." And we're definitely feeling the fear.

The spot for fictional brand Comfeze was put together by Zig, Toronto.

Does Depend make ads? Maybe Zig should look into that. There's a whole market of fear and absorbency waiting to blossom before our eyes.

by Angela Natividad    Mar-13-08    
Topic: Brands, Good, Online, Spoofs, Strange



Spitzer Scandal Spun to Promote Virgin Mobile

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"I'm tired of being treated like a number..." laments NY Governor Eliot Spitzer in this print ad for Virgin Mobile in Canada.

The copy goes on to read "At Virgin Mobile, you're more than just a number. When you call us we'll treat you like a person, not a client. Whether you're #9 or #900, you'll get hooked up with somebody who'll finally treat you just how you want to be treated."

How very wicked. But revelations of Spitzer's place in the queue (Client #9) at a busted prostitution service come at an opportune time for Virgin Mobile, which only revealed its preoccupation with American politics this month.

Just another instance of Virgin behaving badly.

by Angela Natividad    Mar-11-08    
Topic: Magazine, Mobile/Wireless, Political, Poster, Spoofs



One Reason Why the 'Net is No Place for Hobbits

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Imagine if the characters of Lord of the Rings had internet, mobile phones and ... Yahoo Messenger and Mail?

The journey would probably look a lot like this video by Pod Design, Lexington for Yahoo. More hack-jobs of your favourite films to come, probably with a similar premise, hopefully funnier. In any case, it's a neat way to showcase Y! chat's many merits. You know: spinning smileys, green fonts... bleh.

by Angela Natividad    Mar-11-08    
Topic: Brands, Campaigns, Spoofs, Video



Giant Ideas' Giant Ideas Could Use a Ginormous Trim

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To promote its agency at a local ad awards show, Giant Ideas produced a self-promoting parody of the Cloverfield trailer.

It might have been funny if it weren't actually longer than the original. Because come on, guys. TWO MINUTES of mostly bad party footage? We would've gotten the joke inside 30 seconds, easy.

by Angela Natividad    Mar- 9-08    
Topic: Agencies, Spoofs, Video



Because Trolls Are Human, Too. Well, Maybe Not

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BoingBoing TV put together a mockumentary outlining the history of internet trolls, or people who lurk on your site and leave snarky commentary while swathed in the soothing blanket of anonymity.

Like typical troll narratives, it makes no sense and will probably not make you more sympathetic to its plight. But we all need to explore our demons.

more »

by Angela Natividad    Mar- 6-08    
Topic: Online, Spoofs



Toyota Highlights, ACDelco Moves, Airborne Pays, Facebook Poked

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- This Canadian spot for Toyota's Matrix has fun envisioning a day full of potential as highlighted by the vehicle's headlights.

- While this happened back in late January, we thought we'd share the news that as part of an agency consolidation, GM has opted to move its ACDelco account, with Campbell-Ewald since 1917, to Publicis Groupe on May 1.

- Facebook gets poked! Right. Facebook backlash YouTube-style.

more »

by Steve Hall    Mar- 5-08    
Topic: Agencies, Brands, Commercials, Policy, Social, Spoofs, Video



Virgin Pulls Tired 'Bill' Card to Promote No-Con Contracts

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Virgin Mobile is so naughty. Check out this political spoof ad that features Hillary Clinton looking into the horizon and thinking, "I wish my bill wasn't so out of control..."

Tagline: "You call the shots." This is for Virgin's new "no-con contracts." (Thanks to Adrants reader Simon for sending it over.)

The ad rings a little like a cheap blow, considering most of Hillary's Bill troubles went down in the mid-'90s and the poor woman is still suffering humiliations galore. Now that PR guy Penn is trying to divorce himself from Camp Clinton, we bet she wishes she could call a few shots right about now.

more »

by Angela Natividad    Mar- 4-08    
Topic: Magazine, Political, Poster, Spoofs



PETA Would be Proud of Dove Evolutionized Foster Farm Chicken

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What? Let a week go by without another Dove Evolution spoof? OK so we've let lots of weeks slip without sharing one which is why we'll share this Foster Farms chicken transformation with you. The Foster Farms chickens, The Foster Impostors, have spent 15 years in Foster Farms commercial trying, unsuccessfully, to pass themselves off as natural chickens.

In this spoof, one of the chickens, after 15 years, gets his 15 minutes of fame. From an ugly, junk food eating lump of feathers to a svelte, finely Photoshopped king of the chicken coop, this bird is served up just like PETA likes it: alive, well groomed and naked on a billboard.

by Steve Hall    Mar- 3-08    
Topic: Spoofs



Clustarak Cogs, AT&T Hijacked, 9/11 Ripped, Mentos Pooned

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- Here's yet another knock off of the Honda Cog commercial which, of course, itself is claimed to have been a rip off.

- The Billboard Liberation Front is at it again, this time hijacking an AT&T billboard in San Francisco commenting on AT&T's release of people's voice and data information to the National Security Agency.

- Copyranter rants about even more lame 9/11 rip off ads.

more »

by Steve Hall    Feb-29-08    
Topic: Outdoor, Spoofs, Strange, Video



Top Ten Rules For A Successful 'Viral Video'

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With a double edged sword, video guru Kevin Nalts offers up ten tips to marketers interested in doing that cool, viral video thing. From stealing ideas to using MC Hammer to predominant use of boobs to always using rap to making sure management approves the effort to not giving a shit about what people say about your brand, Nalts' tips will assuredly guarantee you success on that awesomely cool viral video idea you are planning.

by Steve Hall    Feb-27-08    
Topic: Spoofs, Viral