This ... this is amazing.
SF-based junior art director Bryan Denman and designer Ryan Teuscher built a flickr search bar for the advertising community. "It pulls in a flickr feed at speed (w/ some other tricks) so that an AD can quickly scour the site as a source for reference material," he wrote.
Play with it at Compfight.com. The super-fast search bar filters for images licensed by Creative Commons, among other neat tricks.
We queried "hamburger" just for kicks, and got a delicious-looking page loaded with hamburgers, hamburger restaurant signs, Ronald McDonald looking pensive, Paris Hilton eating a hamburger, and one lion.
Now you might think this up-skirt soap dispenser promoting some candid camera-style show on FX is kind of witty but, dude, do you really want to be sticking your hand up there after thousands of guys have done so before you? We didn't think so. Kind of like how you wouldn't get with the high school slut either. Oh wait, of course you would because she'd be the one that would actually put out for you. Eesh. There's a Hoff version too. Image courtesy of Adland.
Think of it as Purple Internet Marketing's 12-step plan for online marketers. Except with more steps. The big premise: "A website isn't a marketing medium."
Wait, what?
"A website," the founders argue, "is a catalyst to marketing opportunities."
Ohhh.
But don't take our grimace for it; see trusty testimonials from people like you!
Advanta Bank Corp's ideablob, which awards cash to entrepreneurs with great small business ideas, just handed Naomi Bar-Yam $10,000 for her business.
Bar-Yam is the co-founder of Boston's Mother's Milk Bank of New England.
*canned laughter*
The world probably laughed at blood banks, too. And sperm banks!
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We've seen all kinds of pizza box advertising. Some are better than others. Others are just shocking such as this ad for an extermination company which was placed inside a Mamma Mia pizza box. Since the ad is placed under the pizza, it isn't seen until the pizza has been finished. We're thinking a few people might fill that pizza box right back up with puke after seeing this ad. See all the images here.
Flickr user brandongerena captured a few pictures of the Pepsi Monster which made its debut in Times Square yesterday to promote the brand's music giveaway on Amazon MP3 which will offer 3.25 million DRM-free songs for download. The monster's now traveling to Phoenix where it will say hello to those in and around the University of Phoenix stadium. See images here, here and here.
For a little taste of non-traditional advertising, Canada's Yuzu Sushi gives us...spare tire advertising. Yes, spare tire advertising. Perhaps they figure assvertising was a bit too...oh...in your face whereas the ass end of a car would be less offensive and, well, more effective. After all, most people stare at the ass end of a car much more often than they stare at the ass end of a woman lifting her skirt so you can see the branded underwear she's wearing.
Everyone bitched and McDonald's listened. Under pressure from the Campaign for a Commercial-Free Childhood and 2,000 angry parents, the fast food giant haspulled the advertising it had placed on Seminole County, Florida's report cards. Graciously, McDonald's will still pay the cost of printing the report cards, the initial reason given for the ad placement.
Now here's an award show annual we love. Bluntly pointing out the fact you're either good enough to have won an award and be in the book or you suck and you're not, Arnold crafted an interactive annual of sorts for this year's One Show Annual. Along with the book, will come stickers you can affix to the front and spine of the book listing the pages you and your work are on or, if you aren't so lucky, a sticker that reads simply, "Not In." Oh the cruelty of it all! But hey, you know some of us need our inflated egos smashed every once in a while, right?
While brands certainly don't want people using their products, logos and other related imagery to create products of their, own, the hammer that Ford legal dropped on the Black Mustang Club seems a bit heavy handed. Recently the club created a calendar which contained images of club members' cars photographed by the members themselves. Ford didn't take kindly to this and asked CafePress, the service the group had chosen to print the calendars, to kill the project claiming all the images in the calendar are the property of Ford...including the Black Mustang Club logo (this has been clarified in the update below. in actuality, it was CafePress which, based on past Ford trademark dealings, initially refused to print the calendar).
It's understandable that a brand would and should do everything it can to protect itself from any kind of potential negative effect but to attack a group of people who, clearly, love the product in question simply for showing their love of that product is, well, idiotic and more harmful to the brand had they done nothing at all.
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