Alrighty then. All women wear bikinis, sundresses and short shorts while exploring the world on a bicycle, right? Oh, and let's not forget engaging in a little bit of bondage, too. Um, WTF? This, to sell a bike? Johnny Loco bikes. Yea, loco is right.
Created by New Message Amsterdam, the campaign will run in outdoor, print and online in The Netherlands, Spain, Denmark, South Africa and Australia. It was shot in South Africa by advertising and fashion photographer Rene Kramers.
OK, then. Now back to our regularly schedule ad campaigns.
Really. How many flavors of ice cream do we really need? Apparently, there is no end in sight for Ben & Jerry's which, in the UK, has launched a contest to help the company come up with yet another flavor.
The prize? One winner from each country gets to go to the Dominican Republic to check out the "benefits of Fairtrade" on a cocoa farm. Well, damn, that sounds exciting! We all better enter right now! Oh, and the grand prize winner will have their flavor idea become part of Ben & Jerry's collection in 2010.
Of course there's a YouTube video.
In the event you thought you could go one day in ad land without a cheap pun, we're gonna help stop that ludicrous idea right now. Because you know you're gonna scroll down and watch Gene Simmons -- aka Dr. Love -- try his hand at being Dr. Pepper's new spokeslackey.
"Drink it Smooth" (with a KISS of cherry!) starts out slightly less watchable than "Drink it Slow" featuring Dr. J. But it manages to save itself when the over-the-hill rock star gets schooled by his son, a perfect specimen of apathetic offspring in the bloom of youth.
That's right, in this ad and this ad only you get two Simmons for the price of one! Plus, we never get bored watching people get told off by their kids. It's the American way.
Work by Deutsch/LA.
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This anti business card evangelist is just so quotable.
"That card looks like crap too. One color. Nothin' special about it."
Patrick Bateman would just turn in his gilded grave! But wait -- hold for 1:20, when he bitchslaps the audience with the business card that took him 25 years to make ... and costs $4 apiece.
That beat-drop really sets the mood. And oh man, did he just open his card to reveal a pop-up illustration?!! Yes, he did!
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Although to be fair, this time it was challenged. In southern California, Audi's got a series of billboards out that read, "Your move, BMW." (That's smooth chess talk for "eat my dust, bitch.")
In response, Juggernaut Advertising released some BMW M3 imagery under the headline "Checkmate." Outdoor ad space was purchased in the foreground of Audi's billboards, so at certain angles you can see both challenge and response. See them as they ought to be seen: while driving westbound on Santa Monica Blvd, perched on Beverly Glen in West LA.
Two years ago, BMW backed Jaguar into a corner with a similar submit-to-me! adtitude. It went out shortly after this series of ads, where a string of car brands dropped subtle euphemistic turds all over each other.
The more things change, the more they stay the same.
Okay. Just imagine for a sec that 24 were -- work with us here -- a French New Wave film.
Beautifully-coiffed, but crucially helpless, blonde in bath towel: Millions of people are going to die ... and we only have 24 hours to save them!
Blase half-dressed hubby: Yeah, but, oh, it's Saturday. Then he lifts a copy of The Stranger back up to his face and adds, 24 hours is tons of time. I could do save them in two.
The lady over-protests, as women are wont to do, so he gets all existentialist on her ass: Aren't we all going to die eventually?
Outfitted with Brigitte Bardot knockoffs, abstract antiheroes and -- in the instances of 8 Kilometres -- a painfully mod '60s style battle of linguists, Stella Artois re-imagines three contemporary action flicks in the style of old-school French cinema. The videos are best seen with the stunna shades off, a glass of vermouth, and an extra-long unfiltered cigarette, held in that special way.
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This is for those who've recently mentioned Adrants seems to have forgotten about or shunned the fact there's a lot of sex, sexual innuendo and gratuitous almost-nudity in advertising.
So here you are, doubters. Purple lingerie. Hot chick. Rad music. Courtesy of Blush.
And to all those who feel we occasionally pimp ads just because they have a hot chick wearing lingerie, you have to sell a product somehow and what better way to do so than to show the product on a person everyone wishes they were. It's called aspirational marketing. OK, so it's the basest form of aspirational marketing but still.
We like this! Wait, what? A lottery ad? Seriously? Come on! A lottery ad can't possibly be good, right? well, maybe this one isn't good either but we like it. It's subtle. And it was created a bit differently as the credits describe:
"Without knowing the reason behind it, real office workers were interviewed and asked to tell about real people with whom they have worked, and then their answers were taken out of context to make up a fictional story about a fictional character."
The commercial was created by Grey Tel-Aviv for the Israeli Lottery.
@emmanuelvivier of Buzz Paradise drew our glances to the first-ever Sprint ad to feature the delectable Palm Pre.
Yeah, we know how you feel about iPhone killers (death of the Storm, anyone?) but after seeing the Pre demo at CES we're feeling optimistic about it.
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Remember the glory days of the drum solo? No? Of course you don't. You'd have to be...OMG... *old* to have witnessed the greatness that once was. And no one in advertising old. No matter. Just watch this decidedly different Hellacopters drum solo video created by Jung von Matt Stockholm for Icehotel
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