Combining the theme of masturbation with the ever-unavoidable flashturbation, Deutsch has erected (I know, so fuckin' lame) Adsturbation, a site on which you can pump yourself up (again...so lame...sorry) while listening to your client, creative director, account guy and supposed-to-be-hot-but-not intern heap praise on you in the form of wacky platitudes. Combine that with the introductory copy "You work in advertising. It's Advertising Week. What better time to pleasure yourself with superlative praise. Why? Because it feels good...There are a few people who'd like to stroke your ego in private," and you've got what amounts to either a witty take on our ego-driven, attention-whoring, self-esteem-challenged industry or a tired, lame, over done joke a fifth grader thinks is funny and can't stop telling over and over and over until you want to scream "shit the fuck up" but you don't because, you know, you're supposed to be the role model. So which is it? You decide.
You know, this is probably the coolest ad ever to sport a Pontiac. It actually made us want to look at one.
Directed by Stardust for Pontiac, via Leo Burnett, Detroit.
There's nothing like popping in late to a party that's dying down. Avnet has finally made it to Second Life, and it's erected a huge virtual museum to celebrate almost 100 years of its company and technological history in general.
See real museum here.
Good thing they had a back-up plan. Is a museum still a museum if no one is around to visit it?
Wendy's and Takkle have launched a contest called My Wendy's High School Heisman Moment. High school kids (not 40-somethings seeking to relive that one awesome touchdown) upload their Heisman moments onto the Takkle website.
The first 250 to submit get a $10 gift card for Wendy's. Two grand prize winners get a trip to NYC for Heisman weekend in December, and a whoppin' $250 Wendy's gift card.
That's a whole lot of square-shaped patties. Hey, what happened to the dude with the zany wig?
- Hitwise reports Republican presidential candidate Fred Thompson's website, www.fred08.com, was the most visited website among all presidential candidates for the week ending September 8, 2007. Fred08.com received 34 percent of US visits amongst all the presidential candidate websites for that week.
- Cynopsis reports, "Coming from executive producers Marshall Herskovitz and Edward Zwick, the brilliant minds behind Thirtysomething and My So-Called Life, is the web-based advertiser-supported series Quarterlife that will "air" exclusively on MySpace.com, and will have its own social networking site at quarterlife.com."
- Walmart is dropping its smiley face and the tagline "Always Low Prices" for the new tagline, "Save Money. Live Better." A TV campaign will support the change.
- Disney's High School Musical 2 helped Disney.com pull in 23 million unique visitors in August, an increase of 24 percent over last year.
more »
ABC and TV Guide are mailing out a branded hospital gown alongside the September 24 issue of TV guide. This is so everyone will get all hyped about the season four premiere of Grey's Anatomy, which rolls back around on the 27th.
Hopefully nobody misinterprets the gesture as a cry for help on the Guide's part.
Who says Honda has a lock on the one-shot domino effect ad? Not London's WCRS who created this commercial for Brylcreem in which a guy seamlessly goes through his morning ritual...effortlessly, which is the tagline (tag word?) for the campaign. If only everything in life went that smoothly.
Here's something we never thought of before. Aap!Steps - branded escalators!
It's not like you could make an escalator uglier, right?
Here's a business proposition that pairs all the verbal BS floating around with all the web 2.0 BS floating around. We give you HitTail Live, a new widget that embeds itself in the ads running on your site, then shows search hits in real-time that are driving traffic to you.
HitTail itself analyzes search terms people use to get to your site, then populates suggestions for things you can write about. Look at it as the long way around to finally getting Google Analytics, which kind of does the same thing, except you have to infer the suggestions part yourself.
When selling men's fragrance, most marketers rely on artist but meaningless photography of alluring situations meant to capture what they believe to be some ethereal state of being obtained only by using the marketer's fragrance. But not Tom Ford.
Ford removes all pretense in his latest fragrance campaign and celebrates what every man wants: to fuck. In this ad, Ford less than deftly places the product in the place all men hope the it will get them: snatch. Crass? Certainly. Objectifying of women? Sure. Attention getting? Most definitely.
Of the campaign, a Tom Ford Beauty Spokeswoman told Women's Wear Daily, "We loved the original Marilyn Minter images, but while on a shoot with [Richardson] in Milan, we decided that a sharper, more graphic approach clearly communicated the bold and provocative mood of the fragrance." Sharper and more graphic, indeed.
|
|
