Attention PUMA

Do you think you can stop this:

Feedster Search for Blog Posts About PUMA
--------

PUMA's Response to the Best Ad Campaign in a Long Time: Stop

So there's an ad campaign racing around the web that has absolutely everyone talking about it and what does the advertiser do? They send a cease and desist letter trying to hush the millions of FREE mentions they are getting all over the web. You can't talk about shoes this week without mentioning PUMA. So the ads are a bit risque and, of course fake, but what more could a company want then the entire web talking about their company? Apparently they want us to shut up as illustrated in the letter from PUMA below:

March 12, 2003

Re: Unauthorized PUMA Image

Dear Sir or Madam:

It has come to PUMA��s attention that an unauthorized, sexually suggestive and
defamatory image portraying the PUMA brand is currently being depicted on the Internet
web site http://adrants.rantworks.com, a site which I understand is owned and controlled
by your company.

Please be advised that such offensive image was created without our knowledge or
consent and is extremely damaging to the PUMA brand. Your intentional publication of
the image will likely injure PUMA��s reputation/ good name and excite adverse and
derogatory opinions against PUMA. The image is obviously defamatory in nature and
PUMA will not tolerate its continued use.

Further, your use of the offensive image infringes upon the trademark rights of PUMA in
that it unlawfully depicts PUMA��s registered trademarks, which are protected under
various unfair competition and trademark laws and have been used by PUMA for many
years.

Based on the foregoing, PUMA demands that you IMMEDIATELY cease and desist
from all further display, use and publication of the offensive PUMA image. If you fail to
comply with these demands, please be assured that PUMA will vigorously protect its
rights and will take all action necessary, including but not limited to, bringing a claim for
damages and/ or injunctive relief. Nothing in this letter shall be construed as limiting, in
any way, PUMA��s legal/ equitable rights.

Your prompt attention to this matter is appreciated.

Sincerely,

PUMA

Gawker's Response to PUMA: Open Letter to PUMA
--------

Wired to Publish Special UNWired Edition

It had to happen sooner or later. With the proliferation of WIFI (wireless), Wired Magazine is putting out an entire issue focusing on un-wired technology.

It just might even be time for them to change their name.

More...
--------

Anna Kournikova's New Adidas TV Ad

Here is a still from the new Adidas television ad starring tennis star, Anna Kournikova. The ad follows the concept of the famous Marilyn Monroe scene in the 1955 movie, The Seven Year Itch. The ad debuted in the UK on March 11.

--------

Yoko Ono Places Pro Peace Ad

More...
--------

Australians Get Shark Attack Ad Campaign

Following two recent shark deaths, the Australian government has launched an ad campaign urging swimmers to be wary of sharks.

"Always swim at patrolled beaches and between the flags; leave the water immediately if a shark is sighted; never swim alone; never swim at dawn, dusk or at night; do not swim in murky waters; do not swim near schools of fish; do not swim in canals or near a river mouth; do not swim near or interfere with shark control equipment," said Primary Industries Minister Henry Palaszczuk.

Sound like the ad should just have said, "Do Not Swim Anywhere!"
--------

The Brits Are Having Fun With the 'Dog Breath' Ad

There is an ad running in the U.K. for Wrigley's chewing gum that shows a dog climbing out of a man's mouth supposedly to illustrate the Wrigley's gum gets rid of dog breath.

Apparently, the Brits don't like this sort of humor since the Independent Television Group, an industry watchdog goup (no pun intended) received 570 (update...now over 700 and the ad has been pulled) complaints about the spot. That's the highest number of complaints the group has received since 1998 when an ad depicting some sort dead hamster prompted 544 complaints.

Click the image to view the QuickTime movie. (1.2MB) [via Ananova]
--------

The WB Delays 'Live From Tomorrow'

The start date of the WB show, 'Live From Tomorrow' has been postponed due to lack of obtaining enough premiere sponsors. The show was designed to be commercial free but to have product placements within the show instead. Seems the WB have not been able to get any marketers interested in this new idea.

More...
--------

Kim Cattrall Featured in First Ever Ad Campaign For FHM

Sex in the City Star, Kim Cattrall, will be featured on billboards nationwide as FHM launches it first ever ad campaign. The budget will be about $500,000 and will include radio as well.

More...
--------

Sheen's Visa Ads Pulled Because of Stance on War?

"Visa was running the Sheen ads with the Yao Ming ads," a television network executive said. "But last week, they pulled Sheen's ad right after all the hullabaloo over his [anti-war] remarks hit the press. Yao Ming's are still running."

Of course Visa denies that saying, "After airing for more than four months, the Visa USA television commercial featuring Martin and Charlie Sheen concluded its run on March 11," a statement from Visa read. "As with many Visa commercials, this spot aired for a specific period of time, and is now being rotated out of the advertising lineup."

Sure, we believe that.

More...
--------