It's probably not the nekkidness usually posted here that Steve likes, but it's got the wtfness not seen in a music video or commercial in some time. Directed by Mekanism's Dave and Rory, it's not a bad song, and as the bio says, Valley Lodge is working overtime channeling Cheap Trick, T. Rex, Big Star, the Kinks and a few others. But I guarantee you won't turn on a lamp again or flip a light switch without washing your hands after.
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Putting the Rants in AdRants for a sec, OH you have no idea what gets sent in. Record labels' latest CDs from D-list talent. Nude iPhone tips. (Those we like, actually.) Upcoming Access Hollywood interviews with an extra from the first season of The Hills. 15,000 word PR releases--with no image or link to a campaign--asking if we'd like an image or link. To. The. Campaign.
Ya think?
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Trying hard to work in some party girl material before I leave, Heineken is back with the Know The Signs campaign and a Buzz Toolkit. They have a series of clips out where you can roll over parts of scenes which takes you to... more other scenes. Interactive! They have a series of different characters to watch out for. (Except I don't see drunk dad anywhere.) Ennyway, Drunk Pole Dancing looks like a lotta staged viral fun, after the jump. For my money, the Taxi spot is still the best spot I've seen for drinking responsibly.
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George Parker tested and approved. "Because it's easier to learn with sex, drugs, and f***ing swearing," there's Chris Baker's The f***ing word of the day. It's not your dad's Word of the Day site:
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Oh, there's an app for it alright. Why shouldn't plastic surgery have its own app? Developed by facial plastic surgeon Dr. Steven Denenberg, you can either look at hundreds of before and after shots, or take a pic of yourself and email the good doc for an evaluation over coffee. (Nip/Tuck/Latte?) Download it directly kids.
Dude, yer gettin a... overexposed celebrity shilling for anything? (Ohhh, I'm sorry. We were looking for Rachael Ray. Rachael Ray.) What I meant was, a new survey out from Millward Brown claims they've developed a system to rank celebs and the brands they'd be a good fit for. While The Shat has already hawked Commodore computers in the past, the numbers say he fits best with Dell. Miley Cyrus? L'Oreal or Starbucks! Reese Witherspoon for Target. Carrie Underwood equals GUESS. Brad Pitt? Gap. Might we suggest Jon Gosselin for Massengill?
Lame headline? Sure. But let's not focus on that. What's better than using Fred Willard in this new Alltel spot from Campbell-Ewald? Better than not using of elves and reindeer in yet another Christmas spot? The move to a 1-year plan with FREE, I said FREE, LG Touch. No big deal except the industry has been gouging people with early termination fees for a long time. It's only reluctantly adopted the current system where ETF fees drop $5 a month over the length of contracts. (Didn't keep Verizon from doubling theirs.) Spot below, after the jump.
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Truer than you know, Optimum online users. (Just check other countries' times against the U.S. Parts of Europe seem appear to offer four times the speed for half the price.) I digress however. Duval Guillaume points us to new print showcasing Telenet's broadband offering, after the jump.
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Space Chair. Not since Dennis Hopper stood on the little bastard has a chair gotten this much attention. You can see the making of here and the rational behind it, but basically Grey London wanted to do something that reinforces the Toshiba ethos of innovation and using technology in ways others don't. So, why not float a chair 98,268 feet and record it with hi-def Toshiba cams as the highest recorded commercial evuh! (That's 18 miles high kids--space begins at 62.)
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The King hits Brazil and no office is safe. Sure it's not in English, but grabbing your boss' ass is universal. In spot two, always amp up teens and give them a Ferrari. *awaiting beach thong/banana hammock spot next* (Crispin haters, save the emails, Ogilvy Brazil and Hungry Man did them.)
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