Why SEO IS Important for Businesses In 2022

The world's businesses are online, and no business can survive without a great online presence. SEO is the best practice to improve your online visibility on search engines.
Whether you're in a service or product business, you need to get the help of SEO to get organic traffic on your website. SEO makes your website search engine friendly, and your target audience can easily access your page. It helps in increasing the domain and page authority of your website.

The following blog will discuss why SEO is important for businesses in 2022. Let's start with a better understanding.

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How to Use Videos in Your Next B2B Marketing Campaign

Your customers don't have time to read through pages of product research and promotional materials. They have businesses to run! That's why video is such an important tool for B2B marketers.

Video engages your potential clients much better than standard text. For example, using video in your email marketing can result in a 300% boost in click-through rates. And, landing page videos can increase conversions by 130%.

Video content is more trustworthy and easier to access than text. And it's not just for social media pages and YouTube ads. A great B2B video hooks the viewer and leaves a lasting impression. Text-based content can't do that.

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