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Alyssa Milano Stalked, Zynga Reprimanded, Coke Rumbles

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- Some dude really, really wants Alyssa Milano to follow him on Twitter.

- The nominees for the 2nd Annual GLAAD Media Awards in Advertising - which honor individuals and projects in advertising and marketing for fair, accurate and inclusive representations of the LGBT community can be seen here.

- Mrs. Tom Cruise and the cast of The Romantics do J Crew.

- OMG! Author paid to tweet!

- And one for the ladies. Gabriel Aubry disrobes for Charisma Ad campaign.

more »

by Steve Hall    Aug-24-10    
Topic: Celebrity, Commercials



Britney Spears Gets Age Reduction in New Candies Campaign

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Britney Spears, whose ad career we've been avidly following here on Adrants, is out with new work for candies. In a new campaign for the brand's Autumn line of clothing for teens, 28-year-old Spears is looking very teen-like herself.

The campaign uses phrases from her hits songs and mirrors past work such as the Me Against The Music video she did with Madonna.

by Steve Hall    Aug-24-10    
Topic: Campaigns, Celebrity



Wieden + Kennedy Wins Emmy For Old Spice Work

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Wieden+Kennedy took home an Emmy for Outstanding Commercial at the Creative Arts Primetime Emmy Awards ceremony this past Saturday evening for its Old Spice commercial The Man Your Man Could Smell Like. Last year the agency won for Coke Heist.

"Winning an Emmy is a surreal experience. It's such a great honor to be recognized by the entertainment industry and encourages our desire to create work that not only sells products, but entertains people. We're very honored to have been one of the three Wieden+Kennedy spots nominated. Owning half of the six nominations is a testament to the amazing creativity happening inside the walls of our office, and the talented people and clients we get to work with," said Jason Bagley and Eric Baldwin, W+K creative directors for Old Spice.

Great work, WK.

by Steve Hall    Aug-24-10    
Topic: Agencies, Industry Events



Private Sale Store for College Students Launched on Facebook

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One day prior to Overstock's private sales site, upstart Kembrel, yesterday, launched what it claims to be the world's first Facebook private sales store for college students. Accessible from browsing to checkout completely within Facebook, the store, the store now has 20,000 registered users gleaned mostly through word of mouth during the beta period.

At launch, 50 brands which are "tightly curated by young buyers who understand the student market" have signed on with the platform.

"We offer a direct marketing channel to a niche demographic untapped by other private sales sites, as well as a chance to build brand loyalty among an educated, trend-savvy and young demographic," said Valerie Muvdi, Buyer at Kembrel

by Steve Hall    Aug-24-10    
Topic: Social



Ostrich Dives For Milk Chocolate

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Uh oh. Flying a donkey over a beach didn't go over so well. We wonder how well things will fare for this flying ostrich who skydives out of an airplane. OK, so it's totally CGI but still. From Saatchi & Saatchi Johannesburg, it's a commercial for Cadbury Dairy Milk chocolate bar.

more »

by Steve Hall    Aug-24-10    
Topic: Commercials



Go Topless Day Organized by Raelian Movement

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If you live in San Francisco (or any other major city) you may have seen an inordinate amount of topless men and women wandering around topless for GoTopless.org, an organization the supports the notion women should be able to legally bare their breasts in public.

The stunt was organized by the Raelian Movement, that cultish group that believes "that life on Earth was the result of scientific creation by an advanced, extraterrestrial human civilization, the Elohim, mistaken for gods in the Bible."

more »

by Steve Hall    Aug-23-10    
Topic: Guerilla



Georgia May Jagger Poses Topless For Versace

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Mick Jagger's daughter, Georgia May Jagger, is continuing her modeling career with an appearance in a new campaign for Versace. Daughter of Mick and Jerry Hall, Jagger began her modeling career in 2008. For Versace, she'll be the face of the brand's Hudson Jeans. Of note, Jagger was just 17 when she took her top off for photographer Mario Sorrenti.

Of Jagger's appearance in the campaign, Hudson spokesman David Lipman said, "It's all about the heritage of having Mick Jagger as a dad and Jerry Hall as a mum. But more than anything, it's her spirit that captivates me." Perv. Oh, sorry, she's 18 now. Ogle all you want.

by Steve Hall    Aug-23-10    
Topic: Brands, Campaigns, Celebrity



18 Free Tips For Great Social Media Ads

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1. Use the right celebrity photo in context.
2. Using the word "free' always grabs people's attention.
3. Animating banners increases response rates by up to 25% on average. (Who knew?)
4. Using terms such as "Click Here", "Visit Now" and "Enter Here" increases click-rate by 15%
5. People love lists and statistics, 56% of which are made up.
6. Images grab attention more than words.
7. Smiling faces of hot girls work. (No, seriously)

more »

by Steve Hall    Aug-23-10    
Topic: Events



How to Enjoy A Really Mundane Ad Campaign

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Adonis David Gandy has returned to Dolce & Gabbana along with newcomer Anna Jagodzinska to front a new campaign for the brand's fragrance Light Blue. Photographed by Mario Testino, the shoot took place near Capri.

Hey, we're just easing our way into the week with a little inconsequential news fluf for you to enjoy. After all, who wants to read another Ad Age "How to" article? Did you notice at least four of their stories used the same headline style today?

by Steve Hall    Aug-23-10    
Topic: Campaigns



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