Last month inbound marketing firm HubSpot won a New England Direct Marketing Association Gold B2B award for its You Oughta Know About Inbound Marketing video. Now the firm, which specializes in doing everything that makes people come to marketers versus the other way around, is out with another video.
Created by HubSot's Rebecca Corliss, the video is called Baby Got Leads, And, yes, it is a Sir Mix-A-Lot rif but this one's got Sir Convert-A-Lot who gets sprung about things like targeted landing pages, offers, indexable blogs, podcasts, forms and organic leads.
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Oh please, LG (and every other non-Apple phone maker). No matter how hard you try, how cute you attempt to be, how heavily you promote the Verizon app store (or whatever it's called) or how cool you try to make your uncool phones, you will never be the iPhone.
Now don't get all pissy with us claiming we're an iPhone snob. We don't even own one (yet) and we know it's not perfect. But, please. Please just admit you will never have the iPhone's cool factor and for God's sake stop trying to convince us with silly ads that you are anything but a boring touchscreen iPhone knock off.
Especially with silly Sesame Street-style silliness.
Don't you wish you could do something more with your friends on Facebook that poke them, tag them or comment on their status updates? Well, thanks to the Deep Focus-created Facebook app Make A Friend Famous, now you can.
The application is a Fan page-based contest whereby friends take on the roles of Entourage's E and Vince and manage themselves to the top. People vote for the best client/ manager team and the winners get to appear on a billboard in LA and an all-expenses-paid trip to go see it.
Now stop working and go pretend you're E or Vince.
Ever wonder where the idea came from for the Duffy Diet Coke commercial in which the singer leaves the stage, grabs a Diet Coke, hops on a bike, sings, rides through a grocery store and then returns to the stage?
Now we know.
Station IDs and promotional videos don't get much mention around here. Mostly because they, technically, aren't ads. But their job is quite similar to an ad: to get people to watch a particular show.
So here's one called Fight or Flight for Fuel TV created by Santa Monica-based Elastic. It's just the slap-you-in-the-face wake up call we all need on a Monday morning.
