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Axe Tames Even the Most Horrific Halloween Hooligan It's Halloween, right? Well that, of course, means it's time for spoofing horror classics. All of them. Most primarily, though, the hot chick fleeing a demented serial killer scenario. But this being a commercial, there's a happy ending and it's bought to us by Axe. Lynx Sponsors Boy-Bashing Bimbo Babble According to the hottie in this Lynx photoshoot video, "men can be a bit dozy at times and forget things. You know...put too many sugars in your tea or forget what your favorite drink is or forget to record your favorite TV program." Anyway for more Lynx-sponsored boy-bashing bimbo babble, check out this video. FastPay to Speed Funding and Invoice Payment FastPay, a new tech-enabled finance platform servicing ad-tech businesses, launched today with $25 million already funded to dozens of digital media businesses. FastPay "empowers early and mid-stage companies in this $29B industry to fund their growth in an efficient, cost effective and equity-preserving manner. " And that's not all. It's about getting paid faster once your business is up and running. eMarketer estimates the size of the digital ecosystem will grow to $100B by 2015 and the IAB says nearly 80 percent of invoices now take from 60 to 90 days or more to pay. We can personally attest to this and it's not fun so we're a big supporter of any entity that claims it can get us out money faster and more efficiently. Infographic Offers Anatomy of an Ad Agency The best thing about this Anatomy of An Ad Agency infographic which takes a look at agency life is the daily timesheet section which is broken down by functional area. For example, account execs spend most of their time " managing expectations" and "looping in" while art directors are busy "tweaking," "bumping that up a bit" and moving things "a bit to the left." Copywriters ideate while reading The Onion and wishing they wrote for The Onion while developers spend their time "larping" (no idea), coding and working on their own, non-billable coding projects. The second best thing about this infographic are the pick up lines used. AEs want to get real so their favorite is, "I spend all day metaphorically screwing people. let's do the real thing." Art Directors? "I can fill your shite space." Funny. Copywriters are high on themselves to they boldly proclaim, "My brochure copy isn't the only thing that's long." But it's developers who are the most twisted leading off with, "Can I debug your backend?" Ew. Gross. Thanks for the laugh, Grip Limited. Blake Griffin Does Extreme Dunk For Kia Optima David&Goliath is out with a new spot for Kia Optima featuring Blake Griffin, power forward for the Los Angeles Clippers. Following the Kia Motors' 2011 Sprite Slam Dunk Contest, the two are teaming up once again in the form of a new :30 commercial that features Blake as the official spokesman of the vehicle he dunked over, the Kia Optima. Of the work, D&G copywriter Dan Kelly said, "The creative was inspired by two things: the highly-publicized Kia Optima Dunk and Blake Griffin's off-court personality. After researching Blake and meeting with him in person, we soon came to realize how funny he really is. He has a very dry sense of humor and is extremely comfortable in front of the camera. We got to work right away creating a campaign that utilized both his personality and Kia's." The spot is impressively goofy and over-the-top absurd which is why it's so much fun. Laura Vandervoort the Latest Nude PETA Celebrity Are you a fan of Smallville? Or V? Or just love any chance you can get to stare at Laura Vandervoort? Well, now you can stare more as PETA, otherwise known as celebrity porn for a cause, is out with a new animal rights ad. In the ad, Vandervoort is naked and painted to look like a reptile. The ad's tagline asks, "Whose Skin Are You In?" Of course, the ad is aimed at urging people to "leave wildlife out of your wardrobe." In a short PSA, Vandervoort says, "I want to make people aware that if you want a high end python bag or crocodile... Three or four alligators have to die for each purse. It's just ridiculous. A lot of people think that reptiles don't feel, but they do." And she should know. She played one on TV. Howard Gossage Gets His Own Documentary Howard Gossage, known to many as The Socrates of San Francisco, launched an ad agency out of a firehouse where, as documentarian Ashley Pollak says, "Gossage had managed to save the Grand Canyon from being flooded for profit, helped estblish Friends of the Earth, discovered Marshal McLuhan - an obscure Canadian academic who thought up the Internet - and inadvertently caused the military invasion of a small Caribbean island." Pollak is out with a trailer for a full length documentary on Gossage. You can check out the trailer below. Eight Tips For Marketers Using YouTube American Express Open Forum has put together a list of eight tips marketers can employ to make better use of YouTube in their marketing mix. Chief, of course, is humor though using humor is many time a crap shoot and often times the effort falls flat. Other tips include making your video purposefully unrelated causing the classic WTF reaction among viewers. telling a story, using interactivity, make a game out of it and more. Check out the full list here. 
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