Human Curling the New Bikini Bowling

Ha! This is so funny. And so stupid. But those are two qualities that, in our opinion, make for a great ad. And, in case you can't figure it out by the end of this Buzzman-created video when the announcer informs you, yes, this little piece of crazy is, indeed, an ad for BIC razors.

Human curling. Now that's even better than Bikini Bowling.

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Skinny Models Bashed, GroupMe is Meh,

- Scottish entrepreneur Michelle Mone has waged war on size zero models by "flying the flag for real women" and choosing models of different shapes and sizes for her new Ultimo ad campaign.

- The story behind GroupMeh.

- Copywriter does penis pushup.

Pretzel Crisps Doubled Facebook Fans in 36 Hours

As much as we enjoy opining ad naseum about the intangibles of creativity here on Adrants , we also love good clean facts in the form of campaign results so we're happy share this case study from Pretzel Crisps. The brand worked with Buddy Media (yes, they have advertised on this site in the past) on a fan-building Facebook campaign that hinged on product trial through the use of coupons. The details:

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