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CoverGirl Gets Online TV Show. Huzzah.

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Jun Group Productions is helping CoverGirl launch an online show. It'll be available on CoverGirl.com. This spot promises the show will divulge the secret of the hottest looks (flawless skin?) while lavishing audiences in the glamour of NYC.

See episode 1, where you will learn about layering with make-up and hats.

How much do you want to bet the effort doesn't last six months?

by Angela Natividad    Jan-23-08    
Topic: Brands, Online, Video



Fifty Seconds of Nothing, Ten Seconds of Actual Information

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You'd never know it from watching the ad but, thankfully, someone was kind enough to tell us its a recruitment ad for the UK charity line, Samaritans. Created by Lunar BBDO, the on minute video is a lush representation of, apparently, sound waves heard while on the telephone. At least that's what we got out of it. Anyone else care to comment?

by Steve Hall    Jan-23-08    
Topic: Cause, Commercials



Mac Lovers Get Their Own Movie

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You can react to this MacHeads movie trailer (yes, it is reportedly going to be a real movie) two ways. The first would be, "Oh for fuck's sake! Shut the hell up you lemming-like, religious freaks! It's just a fucking computer!" Or, you could stash away your negativity, open your mind and say, "OK, yea, it is just a computer but look what it has done to form an amazingly creative community that does and creates things that could never be done or created before."

The trailer for MacHeads features everyone you'd expect from Guy Kawasaki who says Mac users changed the world to some hippie lady who talks about how a Mac got her through a funeral to Violet Blue to adamantly states she'd never, ever knowingly sleep with a Windows user.

more »

by Steve Hall    Jan-23-08    
Topic: Brands, Good, Trends and Culture, Video



Online Degree Program Puts Graduates On Plastic Expressway

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We can't describe how heartily we dig that the Nextag online degree program makes career options look like our Barbie closet. Dress up like a nurse, a cop or "something else" -- a category for which our imagination holds no bounds (trailer trash and naughty maid, to name a couple).

And you gotta love how the NexTag logo parks "Comparison Shopping" right next to "Degrees." It really all comes down to the same thing, doesn't it?

by Angela Natividad    Jan-22-08    
Topic: Bad, Online



Anti-War Song (Again) Repurposed -- for a Printer!

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Remember the repugnance that was All You Need is Luvs? Get a load of "All you need is hub," courtesy of Konica Minolta for its bizhub printer/copier/scanner-majig.

Because nothing says "revolution" like a print job that doesn't fuck up your tie-dye.

by Angela Natividad    Jan-22-08    
Topic: Online, Packaging



Install Facebook App. Win Communal Shark. Questions? DIE!

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Catch Up Lady let us in on the conception of Will Ferrell's Funny or Die Facebook app.

It's nothing special; users can watch Funny or Die videos, rate them, that kind of thing.

The school with the most downloads wins a visit from the Funny or Die comedy tour and a hammerhead shark, possibly autographed by Ferrell and the cast of The Golden Girls...?

Well, that's slightly more creative than $5,000. And sharks are neat. If they stop moving, they die. Sort of like what will happen to Will Ferrell's career if he stops being funny.

by Angela Natividad    Jan-22-08    
Topic: Celebrity, Online



Clipcaster Gives US Users Shiny New Outlet for Inside Voices

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Clipcaster.TV, which did that funky videoke thing for Pisang Ambon's Rock the Palace campaign, is now available for digital howlers Stateside. Now we too can rock the palace, or at least rock the appropriate level of decibels in the office.

Our virgin visit to Clipcaster resulted in a traumatic song-and-dance from these three would-be Village People in red outfits and neat hats at left. Ooh. Belated happy holidays.

Clipcaster self-promotes as "the first online videoke," which is something we actually hoped would never reap the fruits of globalization. So much for that dream.

by Angela Natividad    Jan-22-08    
Topic: Online, Promotions, Video



Animated Bambino Goes Gaga for Carlo Parola

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Industree, a communications agency out of Reggio Emilia and Milan, put together this cute ad for the '07/'08 Panini Footballers.

The spot features a baby that prefers football paraphernalia to typical infant fare. Tres chouette. Oops, that's French.

by Angela Natividad    Jan-22-08    
Topic: Commercials, Good



Kitchen Cupboards Blamed for Domestic Violence

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In another nod to the "invisible" cause of domestic abuse and violence against women, this National Center for Domestic Violence commercial highlights the fact that, in the U.K., 330,000 injuries per year are blamed on kitchen cupboard doors.

While it's certain these domestic violence campiagns bring to light this terrible issue, it's not so clear they do anything to stop the violence. In fact, a current or potential abuser viewing this commercial now has yet another excuse to use when explaining away the situation.

by Steve Hall    Jan-22-08    
Topic: Cause, Commercials, Good



For 'Grown-Man Insurance,' Add Pigment to Ad Pitch

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For Allstate, Cutters and Burrell, Chicago bleep the f-word with a carload of cool black guys. This is yet another one of Allstate's attempts to get its good hands gritty. See its biker boys, its Kasey Kahne ass-shot, and its dramatic swan dive.

You know, none of our friends have ever admonished us to "get some grown-man insurance."

by Angela Natividad    Jan-22-08    
Topic: Commercials



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