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Escalator Handrail Advertising Comes to America

escalator_handrails_oracle.jpg

Come on, ad:tech! Oracle's Openworld has them. Why not you guys? Oh yes, you have beautifully branded San Francisco's Moscone Center stairs with the likes of DoubleClick but branded escalator handrails are where it's at now. Stairs or so...well, passe. While branded escalator handrails have been around for a while overseas, Aap Global, creator of the medium, tells us this is the first stateside installation.

So get on the phone to DoubleClick and get them to cough up some more sponsorship dollars for some cool looking handrails for the upcoming show in April. Are you gonna let old school Oracle have all the glory? Say it isn't so.

by Steve Hall    Nov-19-07    
Topic: Industry Events, Outdoor, Specialty



Here's Something That Involves Mobile Phones, Horny Pigs and Germans

saucoole.jpg

This microsite is for Debitel AG and it was built by Robert & Horst. We've deduced it has something to do with getting a new mobile number every 30 seconds. Maybe.

The million-dollar question is, why does the lei'd pig get laid until she's red-faced after a disembodied voice says "Hello"? That really puzzles the shit out of us.

Update: Adrants reader Angela from Germany has kindly elaborated. The text reads, "Every thirty seconds a cheap number." But the expression used for "cheap number" also means "quickie," which is why the pigs get down and dirty after 30 seconds go by.

Thanks, Angela.

O_O

by Angela Natividad    Nov-18-07    
Topic: Campaigns, Mobile/Wireless, Online, Strange



LG's 'Life's Good' Selects 20 Would-Be Ad-Making Finalists

lg_lifesgood.png

The LG Life's Good UGC contest is coming to a close and out of almost 920 entries in toto, prime meat has been whittled to 20.

Each won a Chocolate phone, or a portable DVD player if they happen to be living in Canada. A winner among them hasn't yet been chosen by viewers.

more »

by Angela Natividad    Nov-18-07    
Topic: Good, Online, Promotions, Video



Google Refuses to Accept Cheney Impeachment Ad

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Flying in the face of its own ad acceptance history, Google has refused to accept an ad from the Northeast Impeachment Coalition and YaliesForImpeachement.org which calls for the impeachment of Vice President Dick Cheney. Writing on Daily Kos, Ralph Lopez reports Google explained its denial of the ad in an email which read, in part,"At this time, Google policy does not permit ad text that advocates against an individual, group, or organization. In addition, this policy does not permit the advertisement of websites that advocate against a group protected by law."

Directly conflicting with that statement are ads currently running on Google that do, in fact, relate to the impeachment of Cheney along with ads that call for the impeachment of President Bush, anti-Bush t-shirts and other ads that run counter to the statement regarding Google's policy against accepting ads which "advocate against a group protected by law."

more »

by Steve Hall    Nov-18-07    
Topic: Cause, Online, Opinion, Policy



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