Holland's Pim de Koel is Back to Teach Americans How to Experience Cool

Holland is back! And it's even cooler! Or at least it wants you to experience all the cool Holland has to offer. Following Episode 1: Can Cool be Taught?, spokesperson Pim de Koel is back with Episode 2: Can Cool be Experienced.

Well, according to Koel, yes it can. All you have to do is experience everything that's served up rapid fire in this video. The bikes. The windmills. The books. The food. The architecture. The scenery. The flowers. The planes. The KLM planes to be precise. The craftsmanship. And more.

The campaign is a 3-year joint effort sponsored by the Netherlands Board of Tourism and Conventions, KLM Airlines, Schiphol Airport and Amsterdam Marketing and aims to increase tourism from America.