Arnold Schwarzenegger to Appear in Bud Light Super Bowl Ad

Not one to appear much in ads, at least in America, big time action star and former California Governor Arnold Schwarzenegger will reportedly appear in a Bud Light Super Bowl ad. He will be one of several celebrities to appear in two ads created by BBDO. The two ads, entitled Epic Night, will tell a story across each of the ads.

The New York Post reports Schwarzenegger will receive $3 million for his appearance in the ad.

Of the appearance in the ads, a source told The New York Post, "Arnold has shot a series of ads in Japan but pretty much hasn't done anything in the US. Persuading him to promote a beer is a big coup for Bud Light."

Other celebrities appearing in Super Bowl ads include Scarlett Johansson for SodaStream, Laurence Fishburne -- as Morpheus -- for Kia, Stephen Colbert for Wonderful PIstachios, Danica Patrick for GoDaddy, David Beckham for H&M and Ben Kingsley for Jaguar.

by Steve Hall    Jan-17-14   Click to Comment   
Topic: Celebrity, Super Bowl 2014   



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