Museum App Lets You Create Glass-Blown Art, Promotes Exhibit

As part of a campaign for the Virginia Museum of Fine Arts, the Martin Agency, along with Unit9, has created an iPhone app to help promote a new exhibit; Breathe Art into Life from glassblower Dale Chihuly.

The app allows users to blow into the phone's microphone to create Chihuly-inspired glass blown art. Creations can then be shared on Facebook, Twitter, emailed to friends and saved to a gallery on the Museum's Facebook page.

The app is being promoted through social media and with outdoor and print.