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New GoDaddy Girl Joan Rivers Supports Same-Sex Marriage Now that she's a GoDaddy Girl, Jon Rivers can do anything, even support gay marriage in New York. Which is exactly what she's doing in a new commercial for gay advocacy group Human Rights Campaign. In the ad, Rivers says, "All New Yorkers believe in fairness, that's why we should support marriage equality. For goodness sakes, come on guys," Sadly, she looks way less hot in this commercial that she did in the GoDaddy commercial. Clients: Can't Deal With Them, Can't Survive Without Them We are informed this xtranormal video of an agency pitching a client is based on actual events. Having been in the business for quite some time, we are not surprised at all by the rampant idiocy, self-importance and downright sleazy behavior displayed. If you haven't experienced a situation like this yet in your career, wait a while. We, sadly, guarantee you will. Footnote: We've witnessed equally absurd behavior from the agency side as well. Mitsubishi Breaks Five Guinness Records in 24 Hours In a refreshing departure from the ad industry's obsessive focus on awards which mean nothing to the general public, we are pleased to see that 180LA is giving a nod to awards "regular" people have heard of: Guinness World Records. To highlight the winter weather prowess of the Mitsubishi Outlader and Outlander Sport, 180LA traveled to Ghost Lake near Calgary, Alberta in an attempt to break as menay Guinness World Records as they could in a 24 hour period. HomeAway Issues Un-Needed Apology For Baby Toss WTF is wrong with people? Have they nothing better than to complain about innocuous moments in commercial which, if you ask any normal person, are just plain funny? Have we all lost our sense of humor? Our ability to laugh at a joke? Are capability to interpret slapstick humor? Do we need the Three Stooges to come back to life and give our society a collective slap upside the head? In a move that is absolutely incomprehensible to us, people have actually complained about the FAKE baby DOLL being thrown against the window in the HomeAway commercial causing CEO Brian Sharples to issue - and this is another bone we have to pick - a lame ass apology. Glow in the Dark Billboard Touts Bank's 24/7 Phone Support This winter when travelers return to Denver after a day in the mountains, they will see a glow-in-the-dark billboard advertising FirstBank Colorado's 24/7 phone support. It's part of the bank's ongoing "helpfulness" campaign, created by TDA_Boulder, Boulder, Colo. The 14' x 48' billboard uses electro-luminescent vinyl to glow in two colors, a cool green and the bank's signature orange. Placed on I-70, facing eastbound traffic, the board will be visible during the winter's short days. The technology is by Safe Lites. Um, they could have just used an illuminated board. They have those things you know. Lupe Fiasco Promotes Album With Video Projection, QR Code Last Thursday, before Super Bowl insanity set in and walled off all other forms of advertising, RedLaser & Lupe Fiasco took over Union Square in New York with video projections, lasers and a custom QR code to promote upcoming release of the artist's latest album, Lasers. Support for the event was built with social media and a crowd of Lupe Fiasco's fans who came out to show their support. By downloading the RedLaser app and scanning the custom QR code broadcast on the building, users could pre-order the album on the spot. Swirl Integrated Marketing in San Francisco executed the program. The Real Experst Discuss Super Bowl Ads John Follis from The Follis Report has put together one of those xtranormal videos with an advertising expert who just loved the Darth Vader spot that was for some car and the Doritos spot that apparently concludes dogs love Doritos. Khloe's Ad Far Less Hot Than Kim's In one of the most unsexy outings we have seen in a very long time, Khloe Kardashian and husband Lamar Odom, in a fragrance commercial for Unbreakable, utter banalties like, "There's something sexy about a couple sharing a scent...that perfect mix of masculine and feminine...that sometimes the bond between two soles is truly unbreakable." Yea, they won't be saying that when they're divorce is plastered all over Perez Hilton. Oops. Sorry. That was really mean. Mattress Maker Supports Morning Release Mattress maker Sealy celebrates the morning release in After Glow, a Leo Burnett-created spot that ran locally in New York during the Super Bowl. In the ad we see couples flop back post-release as we're told, "It's better on springs." Well, that, of course, is a matter of opinion. After all, what's wrong with some power in the shower? Or some desktop folly? Or even a frolic in the closet? No, Sealy. It's not always better on springs. But don't worry. We won't hate you for pimping a mattress. Besides, there's nothing wrong with a little horizontal treat beneath the sheet every once in a while. Don't Allow Big Agency Underlings in Diapers to Run Your Account Boston agency Captains of Industry is not a big agency. But it wants marketing directors to know it has big ideas. And staff that's not still wearing diapers and playing with pink ponies. Hey, it's fun to work with hot young things but when it comes to managing your multi-million dollar budget, glasses and a bald spot aren't such a bad thing. 
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