If you're not one of the almost 5 million people who haven't seen the George Clarke video in which he shares his discovery of what he claims to be a woman talking on a cell phone in some 1928 Charlie Chaplin archive footage, then watch it now.
more »
Bloggers are a lonely bunch. People don't comment enough. The internet isn't happy enough. Well, at least that's how Desigual sees it. And they've set out to make a change. A new campaign called Happy Hunters asks people to leave "happy" comments on selected blogs which are then picked up by the campaign and turned into...wait for it...a digital flashmob.
more »
Um...wow? We really don't know how to react after viewing this Michael Maxxis-directed spot for GlaxoSmithKline's Cervarix entitled tatoo Punch which calls attention to a cervical cancer vaccine. Let's break it down.
Up to four to five women...every six hours a woman is diagnosed...everyday one off us dies...
All in slow motion
Cut to really pissed off woman.
Cue Apple's 1984 commercial
Show tough ass broad punch a hole through a glass wall.
Breathe sigh of relief you didn't create this commercial.
For his part, Maxxis comments, "We are dealing with a product that will save lives. Nothing is more important, therefore we must deliver the message with fire, poignancy, and impact. I want the viewer to get goose-bumps and tingles this spot must overwhelm everyone in the audience with hard emotion. The overall tone is both serious and heavy, but also inspiring and uplifting. We want to empower women and motivate them to live healthy, productive, and meaningful lives. As much as this spot will make a woman want to get the vaccine, it will empower her to be strong and optimistic."
more »
So here's Mother's new work for Dell. Basically, it's a Meet Cute all played out with help from Dell's new Streak pocket tablet. It's the first part of a global rebranding campaign. We could nitpick but it's nice to see anything at all from Dell these days. Now out from under the Enfaticao disaster, the brand just might have a chance at repositioning itself.
What are your thoughts? Is this a viable direction or Dell?
more »
Apparently, Nike is launching some new golf product. Apparently, it's going to be really scary. Apparently, it's coming on Black Friday, November 26.
Sadly, we have no other information to share with you because the teaser video is so dark and mysterious and quick cut, it's like Nike, itself, doesn't even know what it's about to launch
Beginning today, Twitter will begin placing ads in users' timelines according to Advertising Age. This is different than the already launched Promoted Tweet which resides in a "sticky" position at the top of people's streams. The new ads will scroll down people's timelines just like a regular tweet.
The product is first launching to 900,000 users of the HootSuite Twitter client before it rolls out to all clients and twitter.com. twitter will share ad revenue with HootSuite. Ads will be targeted based on the content of a person's timeline and the brands they follow.
Virgin, Starbucks and Red Bull will be among the product's newest advertisers.
Did you know Ashley Leggat did a Pepsi commercial? Do you even know who Ashley Leggat is? Well you would if you had watched Life After Derek or the Lindsay Lohan movie Confessions of a Teenage Drama Queen.
Anyway, we stumbled across a message board post about a commercial she had done for Pepsi a while ago and we thought we'd share.
more »
If you recall a week or so ago Bundaberg Run ran a commercial in which a crocodile was blown up at the conclusion of the spot. For some inexplicable reason, apparently a few people thought the commercial was a bit more than just a stunt and thought the crocodile actually was blown up.
While we weren't aware of any outcry over the spot, the brand saw fit to send us an apology video clarifying the crocodile was not killed. At least during the filming of the commercial.
more »
- Scarlett Johannson gets all sexy for Mango's Winter 2011 ad campaign.
- Three months prior to the broadcast, Fox has sold out all of its Super Bowl commercial inventory. It's the earliest sellout in recent memory.
- Caroline Winberg is looking very hot in the new Blanco Lingerie Fall 2010 ad campaign.
- Yawn. T-Mobile does flash mob. Oh, but there's a difference!
- Tia Maria has unveiled a new global advertising campaign called "Get Behind the Mask", which breaks November 1.
- Dutch fashion brand Suit Supply gets racy with their Winter campaign titled "Shameless."
- Michael Kors debuts Fall Winter fashion campaign.
- Adam Ben Ezra has done an all-bass version of AMC's Mad Men opening credits song.
As you may recall, five or so years ago, there was a trendlet that involved people selling their body parts to brands. Foreheads were tattooed. Pregnant bellies were auctioned off. Cleavage was branded. Online casino Golden Palace was the biggest brand to take advantage of this trendlet placing their name on streakers, boobs, and any body part they could find on eBay.
Golden Palace is at it again with Tana Gabrielle who is lending her cleavage to Golden Palace as part of a promotion in which the online casino bid and bought for $51,000 the helmet of NASCAR driver Robbie Gordon who threw the helmet at another driver after a crash.
Gordon is donating the proceeds to Harrah's Employee Relief Fund which assists families and eployees affected by Hurricane Katrina. Babrielle, with Golden Palace tattooed to her chest, will accept the helmet for the cause.
|