Kate Upton, who most recently lent her curvaceous hotness and plunging cleavage to Carl's Jr., can be seen in a new ad for fashion brand Zoo York. The ad features the infamous trash mouthed, talking cockroaches who, this time, leer at Upton while lobbing double entendres and expletives
Harmless humor or a female objectification time bomb waiting to explode? Hmm. Dare we even bring up Method's Horny Scrubbing Bubbles which caused the angry mob to descend upon us like heard of indignant buffalo?
more »
Talk about throwing everything into the kitchen sink, this Lithuanian Vytautas Mineral Water ad does that and more. Words really can't explain how awesome this ad is other than to say it's not about giving a fuck or not giving a fuck. It's about giving a negative fuck.
more »
More from our white paper series. In this white paper summation of a webinar, KDPaine & Partners Katie Delahaye Paine and SAS Global Customer Service and Media Intelligence Manager John Bastone outline three areas of focus and five best practices for getting the most out of social media measurement.
Paine and Bastone explain how and why brands must listen, process and respond in social media channels and put forth five tips for social media measurement success:
1. Consider how social media will drive profit
2. Know what you want out of social media
3. Be sure your social media participation is two way
4. Forget about impressions and hits
5. Blend social media data with internal data.
Download the free white paper and learn how to get your social media measurement house in order.
This SXSW coverage is brought to you by Red Square Agency. The agency that also brought you an occasionally awkward sense of humor.
Walking around Austin during SXSW Interactive, you couldn't walk too far at night before you sa a Shutterstock projection on the side of a building. A program organized by New York-based Cake Group consisted of Shutterstock photo booths in Austin that would then project the images to various locations throughout the city. Additionally, photos sent to @shutterstock and tagged #sxswpix would make their way onto the projections.
more »
This SXSW coverage is brought to you by Red Square Agency. The agency that also brought you Frappe.
With SXSW on a seemingly endless growth curve, standing out as a marketer is becoming more and more difficult. This year many large brands erected monstrous structures, took over restaurants, built large stand-alone branded structures and hosted concerts with major artists. But what's a small app developer to do amidst marketing giants?
As we made our way from some panel to another...or maybe it was one party to another...we don't know...it all blurs together...we stumbled upon a minivan that looked like it had a boot applied to one of its wheels. On closer inspection, it turned out the boot was just a cardboard placard affixed to the tire and was promoting an app called ParkMe.
more »
You may have seen our blatantly salacious bit about conference hotties inhabiting the exhibit hall during SXSW. Did you like it? Good, keep reading. No? OK, no worries. Just leave. But for those of you who truly appreciate good conference candy, here's a bevy of beauties doing their thing outside the exhibit hall. Enjoy.
more »
Real quick. Love this new Pepsi NEXT ad from TBWA\Chiat\Day. Although they use the tried and true dancing baby approach, the spot works. It captures the classic moment of...well...missed moments when parants turn their heads just when their baby decides to do something amazing.
more »
OK now that we've finished all that serious panel coverage for the day, we thought it would be nice to take a break and stroll through the exhibit hall to see what we could find. Of course there's all the usual tech and social media companies pimping their latest app but what's really important to note is which company has the hottest booth babes. Why? Because no one else does it, it's fun and we're just a wise ass little shit ad blog that does whatever it wants whenever it feels like it. Onward...
more »
This SXSW coverage is brought to you by Red Square Agency. The agency that also brought you self-promotion.
As the agency world crumbles (a bit too dramatic?), everyone's scrambling to determine how agencies should change to meet the shifting tides of consumer behavior and the radically altered methods agencies use to reach consumers.
In a SXSW panel entitled Why Ads Agencies Should Act More Like Tech Startups, AKQA Chief Creative Officer Rei Inamoto shared some analysis and interviews he has done over the past year that examined whether or not agencies should act more like tech startups. The comparison being, of course, agencies are slow, lumbering ships saddled with bloated, creative-killing process and startups are nimble and free thinking.
more »
The Marketers Ball is making its return to ad:tech San Francisco. The organizer's other event, The Affiliate Ball, just had Nelly perform. And Too Short performed at last year's Marketers Ball. For this year's Marketers Ball they've just signed Too Short to come back for an encore performance.
Of the decision to bring Too Short back, organizer Darren Blatt said, "Too Short is a Bay area legend. He's got tons of hits dating back to the early days of hip hop and he's still on the charts today. He's got a new album that just dropped last week with big artists like 50 Cent, E-40, Twista and more on some of his tracks. The crowd loved his performance so much that we had to have him come back to perform a longer set."
Daren hosts great parties. The Affiliate Ball was featured on TMZ last year when other legends showed up and performed alongside Doug E Fresh on stage.
This years event is at the same venue as last years Ball, 1015 Folsom on April 3rd. They are expecting over 1500 to 2000 guests. As Too Short would say, "Get in where you fit in".
You can RSVP here http://marketersball.com/registration.html
Sponsorship's are still available, contact Darren at darren@marketersball.com for details.
|
