|
|||
| About | Contact | Media Kit | Twitter | |||
 |
|||
Pereira & O'Dell Raise Money For Cancer With Pod Movember San Francisco-based Pereira & O'Dell is showing its support for the fight against cancer with Pod Movember, a fund raising project that reaches out to the entire ad community to help raise funds for the cause. Head over to their Movember site, check out some of the mustachioed Pereira & O'Dell employees and donate to the Movember cause. Really. You'll feel much better after you do. Volkswagen Goes Social With Fanwagen Dutch agency Achtung has created a social media campaign for Volkswagen that will result in the creation of a customized vintage Bus or Beetle. It will be called the Fanwagen and outfitted with all manner of social media goodies such as a Feed-O-Matic which will print out status update, a Poke button on the steering wheel, a Birthday notification system, a Friend finder, a relationship status notifier on the license plate and much more. Very cool. Check out the video here. The campaign invites people to vote for their favorite model. One lucky voter will win the vehicle of their choice. Pink-Dressed Carly Foulkes Rings In T-Mobile Holiday Cheer Thanks to Who Is That Hot Ad Girl who has a thing or T-Mobile Girl, Carly Foulkes, we checked out the new T-Mobile Holiday commercial in which Ms. Foulkes introduces us to T-Mobile's 4G Wonderland. And this being a T-Mobile commercial, all the elves sport pink hair...just like Carly's dress. You can check out the commercial below and a behind the scenes video over at Who Is That Hot Ad Girl. We hope Carly sticks around as long as Catherine Zeta-Jones did. Gummy Smile, Brace Face, Acid Wash Jeans Front Hardee's Ad What we really want to know about this newish Hardee's commercial called Cheese which pimps the chains new Cheddar Biscuit is what it's like to be the person cast because they have a gummy smile or a bad mustache or goofy eyes or love acid washed jeans. Yea. What is it like to be hired because you either are a strange looking person or your asked to at least try to look like one? We suppose it really doesn't matter as long as the advertiser's check clears. Wodka Vodka Delivers Escort Quality With Hooker Pricing Not exactly a creative strategy that is likely to get Wodka Vodka in the good graces of some folks but, hey, at least it appropriately positions the brand. The headline of a recent ad reads, "Escort Quality. Hooker Pricing." It was pitched to us in an email which read, "In short, it's high quality like an escort, low cost like a prostitute... but drunk college girls are free!" Apparently they are free to say this sort of thing because the email also informed Wodka Vodka "has been ranked above or equal to the likes of $30+ Ciroc or $50 Belvedere by spirits authorities such as the Beverage Tasting Institute and The Tasting Panel." So yea. Get your cheap on with some Wodka Vodka tonight. One Third of B2B Marketers Do Not Track Social Media Campaigns Social media is, of course, all the rage these days. After all, "everyone's doing it so why shouldn't I?" is what most marketing directors think. So they dive in, created a Facebook page, open a Twitter account, start a blog and maybe even field a few questions on Quora. But then they sort of walk away. Well, 30 percent of them do according to a recent study from cloud computing company Pardot. Google Does A Barrel Roll Oh how Google loves to have fun. On holidays we get witty logo redesigns. On other occassions, we get...well...we don't want to spoil the surprise. Go to Google and do a search for "do a barrel roll," "tilt" or "askew. We're happy to bring you this Thursday afternoon time waster. Does It Matter If Facebook 'Beats' Google+? Here is a fascinating article written by Jolie O'Dell of VentureBeat. In the article she take s along look at Google+ which over the past few months went from social media darling to everyone's favorite whipping post. O'Dell puts things into perspective when she says Google is all about "compiling the best, most actionable data about consumers to sell to advertisers." And to that end, she says Google will accomplish that "not by orchestrating a Great Migration of users from one social network to another, but by subtly linking all your Google-powered online activity and profiles so advertisers can see a more complete picture of you than Facebook could ever offer." In essence, she sums, "Plus isn't a social network; it's Google's new way of getting you to use all its web products." Full Party List (And Party Picks) For ad:tech New York 2011 If you are heading to ad:tech next week, one of the things you'll want to know is where to find all the parties and which ones you should consider attending. We can help with that. Here is your guide to all the social activities occurring during ad:tech New York November 8-11. And at the end of this list, we've shared with you the parties we think will be the best. OK? Ready? Check out all the details after the jump: History of Bling Sells More Bling New work from LA-based Zambezi for bling outlet Phiten has some fun with the history of bling as told by rap trio Pac Div. The video, which has Pac Div in a classroom, also stars NBA players Carmelo Anthony, Chris Bosh, Eric Gordon and Derrick Williams. Called Still Flexin, the video "guides viewers through time from Ancient Egypt to the Golden Age of Hip Hop." 
|
|