The Girls (Booth Babes) of ad:tech Return

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Don't get over excited. It's not like ad:tech has turned into E3 or some car show. Far from it. But it's been a while since we've seen the proverbial booth babe make an appearance on the ad:tech exhibit hall floor.

Whether its the so called return to a healthier economy or the simple fact most humans can't go too long without seeing another one half dress, the booth babe is back.

Enjoy.

by Steve Hall    Nov- 4-09    
Topic: Industry Events



Agency Wants to Get Drunk With Prospects

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Drinking is a big thing in the advertising business. So why shouldn't it be part of the new business process? Ohio-based Northlich has put drinking front and center in its process with its Vodka Ad Generator. In five easy steps, you can create your perfect concoction and set up a meet with the agency where, one would assume, more drinks will be consumed.

And we thought AAAA stood for American Association of Advertising Agencies, not The Advertising Alcoholics Anonymous Association. Hmm.

Oh just pour me an Old fashioned and let's bring back the three martini lunch.

by Steve Hall    Nov- 3-09    
Topic: Agencies



Candle Gets An Erection in Celebration of Viagra's Tenth Birthday

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OK. If you can. Picture yourself in front of a fire. On the floor. With your lover. In the seventies. Laying on a shag carpet. Next to a lava lamp. Under a smiley face poster. With Barry White crooning in the background.

Got it? Good. Now watch this video which celebrates the tenth birthday of Viagra, something that wasn't even envisioned anytime during the entire decade.

by Steve Hall    Nov- 3-09    
Topic: Commercials, Strange



DirecTV Ads Now Feature Heath Ledger, JFK, Jesus

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If you had an issue with the Chris Farley commercial for DirecTV, you might have an issue with these spots featuring John F. Kennedy, Heath Ledger and Jesus.

Oh wait, they're just spoofs. Fakes. Corporate taunts. Thank you, Landline TV.

Have fun.

by Steve Hall    Nov- 2-09    
Topic: Celebrity, Spoofs, Video



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Trivial Pursuit Wants to Know Who's Smarter. Men or Women

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It's like America's Finniest Home Videos! Yup. Men and doing stupid/brainless/forgetful things. And Trivial Pursuit wants to keep score. It's to promote a big ass, online meta-game which, yes, pits men against women.

Currently, the men are winning. Ladies? You better head over to the website and fix that!

by Steve Hall    Nov- 2-09    
Topic: Games



Clothing Retailer Brings More Pre-Movie 'Entertainment'

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"Now the retailer is offering consumers a contemporary interactive experience for the price of a movie ticket." That's how this Johannes Leonardo-created pre-movie performance at New York's Ziegfeld Theater for fashion retailer Daffy's was described. And it seems that's how we're now describing pre-movie commercials...which is exactly what this was.

OK so yea, it's a pretty cool on and off screen performance during which actors don clothing in the video and then appear on stage wearing it while performing. Part of the promotion/performance was to offer a chance to win "deeply discounted rent on a fabulous West Village apartment."

Check it out here and let us know. Do you want to see this sort of thing before a movie or not?

by Steve Hall    Nov- 2-09    
Topic: Promotions



Newsflash! Two Guys Deliver Only Copy of Xbox Forza Motorsport!

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If you like to watch two guys bicker over who's going to drive a Lamborghini with the only copy of Xbox Forza Motorsport from Edinburgh to the game's launch party in London, you might like this video8j6. If you don't really care about how it's decided who will get to drive the car, where they'll stop on the way and the inane things they'll say to each other along the way, you can be happy we did it for you so you don't have to.

by Steve Hall    Nov- 2-09    
Topic: Promotions, Video



Do These Shoes Make My Ass Look Hot?

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If you're going to advertise a product that helps you tighten our ass and make your legs look great, you might as well highlight the results of using that product, right? That's exactly what DDB Chicago did for Reebok in a new commercial.

In the ad, a woman talk about the features of the show and how they can "make your legs and butt look great too." The camera operator, who clearly notices the woman's ass an legs have benefited from the shoes, thinks the results should be highlighted and zooms in on her assets.

While the woman isn't miffed at all by the camera's leer, she has to admonish the operator for an overactive use of the camera's zoom lens.

by Steve Hall    Nov- 2-09    
Topic: Commercials, Racy



Police Called on McDonald's Rappers, RIP Cliff Freeman,

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- A group of teens approached a McDonald's drive through and rapped their order just like in the commercial. The police were called. So stupid.

- Interested in mobile? Check out the Trends in Mobile Internet and Video webinar Thursday, November 19 organized by Business Development Institute.

- "We decided to send our clients a handy-dandy disguise kit that will help them perform all the acts of petty office espionage they've been plotting." It was for Halloween.

- The agency that created the famed Outpost.com Gerbil ad, Cliff Freeman & Partners, is no more. RIP.

more »

by Steve Hall    Nov- 2-09    




Sony Helps us Boot Up, Log On and Experience Life to the Fullest

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When you sit down in front of your computer, do you suddenly feel like you're being assaulted with images of the intensity of life? The wonder and glory it brings? The passion and desire it creates? Do you feel like your every sense is being given it most intense workout?

Perhaps you will after you view this new Latin America-focused Sony Vaio commercial from El Segundo-based Ignited. In the commercial, we are asked, What if technology could make you feel more human?" We are then pummeled with imagery Dove Onslaught-style. But the imagery is "good" imagery. The things we want to feel and experience.

more »

by Steve Hall    Nov- 2-09    
Topic: Commercials, Creative Commentary, Good, Opinion