If for no other reason than to prove those who work in the ad industry know how to party, DM Confidential has an extensive photo album of the ad:tech Money Makers Party held at Pacha in New York City a couple weeks ago. We wrote about it all here but all the pictures sucked. We really need to hire a real photographer with a real camera rather than our little Casio Exilm for these events.
Actually, it's not that our camera is bad. It's just that people think you're some sort of freak if you walk up to them and ask to take their picture if you have a tiny little camera as opposed to 20 pounds of photography equipment hanging around your neck. Which is why we didn't have a lot of great shots of the event. That and we were drinking, dancing and talking (shouting) with friends on the dance floor while Rob Base did his thing.
Anyway, we missed a few good shots and it just wouldn't be fair not to share them.
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Remember that Wendy's/Takkle promo called My Wendy's High School Heisman Moment?
We just heard word that the contest is over. Winners include Lauren Phipps of St. Louis, MO and Briggs Orsbon of Convoy, OH. In exchange for their willingness to bare their moment of glory, they'll be going to NYC for Heisman Weekend this December.
If we'd known that playing sports in high school could lead to this kind of exhibitionist glory, we'd have been playing strip tennis for YouTube instead of spending our afternoons making drinks at Starbucks. Oh, well. R is for Regret.
In Christmas Dinner, a bustling family talks to each other with nothing but quotes from movie classics, presumably rented at Blockbuster.
Nothing warms our hearts like hearing a little girl go, "Say hello to my little friend!"
Cute ad (courtesy of DDB, Toronto), but will it save Blockbuster from deathwatch status?
An ad-supported page called Free Rice, sent to us by Jamie from Virginia Tech, improves your vocabulary and donates 10 grains of rice to the hungry at the same time. Free Rice is the sister site of Poverty.
So far Adrants has managed to get 30 grains of rice donated. We would've had more by now, but who would have guessed "hardtack" meant "biscuit" and not "thug"? Come on.
And we're not even going to try guessing for "collywobbles."
MTV, Ford Models and Elizabeth Arden are conducting a cattle call for the best-looking avatar. You can enter from the virtual world for The Hills, a TV show.
It was probably stupid to think even the virtual world would be exempt from aesthetic groping by the "culture makers." But hey, at least it's a lot easier -- and maybe less morally constricting? -- to get work done to meet the standard. Whatever it is.
Does Motorola really have such a gigantic back inventory of MOTORAZRs that they have to continue giving them away for free? It seems they've been doing this for years even though everyone knows the phone sucks (OK, so it's not as bad as the original RAZR). This time it's Alltel hocking them in a Campbell-Ewald created, Santa-themed animated spot who consults one of Alltell's four "sales guys" on what the hot gift will be this year.
Uh, sure, Santa, the not-so-new MOTORAZR that's been collecting dust on the shelves ought to do the trick for Jimmy and Sally. Whatever. We have the new RAZR and it rocks. iPhone? What's that?
- All those fake ads on Craigslist have now made their way into book form with the publication of Johnna Gattinella's book, My Year on Craigslist.
- Advertising for Peanuts lays down the law when it comes to consumer-generated content: not everyone wants to interact with your product.
- Marketers now spend one billion on what, previously was free: ord of mouth marketing.
- A Heroes fanboy created some mock Vespa ads using images of the Claire Bennet and Ando Masahashi characters.
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In the first of what is sure to be many holiday advertising fuck ups, Lowes is taking heat for calling Christmas trees family trees in one of their recent catalogs. "Come on kids, let's go take a nice family trip down to Lowe's and pick up a family tree for the living room. After all, it's nice to stick a tree in the house isn't it?"
Lowe's has apologized for what it is calling a "breakdown in our own creative process." Um, right. Like no one noticed the non-sensicle heading, "family trees," above a shot of those cone shaped trees people like to put decorations on and presents underneath? Were human resources' PC police running the creative department the day the catalog was created?
It is a sad day indeed when quirky Emerald Nuts announces it won't advertise in the Super Bowl this year. While the company say the October 30 death of pitchman Robert Goulet had nothing to do with the decision, one can't help acknowledge his last ceiling crawler/office pest commercial was a nice cap to the brand's three year run in the game.
In lieu of a commercial, Emerald Nuts will focus on events and sponsorships surrounding the game, one of which will be to team with Anheuser-Busch.
In a less threatening take on the "--or die!" manifesto marketers have become so fond of, Piers Fawkes suggests that if you're not going to go out there and change the world, you ought to just go home.
At the IIR Future Triends '07 conference on Monday, Fawkes gave this presentation -- pointing to Kashi, and that Omnivore's Dilemma guy, as well as other examples -- to illustrate what trendy forms our social assumptions about "going green" take.
"Green is not a trend, it's an issue," he stressed, adding that ours is the best job in the world because we can inspire companies to do good.
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