We should start by saying that by the time we got to watching this ad for Wendy's by Saatchi & Saatchi, we were already a bit out-of-sorts because the eagle in this Unicast ad kept squawking. Eagles are just generally really distracting. They are exactly the opposite of ninjas.
Anyway, this Wendy's piece involves communal tree-kicking and a burger-inspired epiphany by a guy wearing the Wendy's girl wig. We're not really sure why. And if it does nothing else, the spot decently demonstrates that people who do stupid crap as a team will probably band together behind something equally inane.
To be fair, though, we'd rather watch this ad than another I'm-Lovin'-It rehash.
Hillary, who for the 2008 presidential campaign is pushing viral in a big way, recently invited would-be voters to help her pick a campaign song.
Here she discusses the results and even sort of invites people to laugh at her, except with Hillary one never feels comfortable laughing about anything.
If we were Hillary we'd play the Darth Vader theme everywhere we went and act really pompous (think Xerxes, 300).
Hit the Hillary Clinton website to find out which song won. It probably wasn't the Darth Vader theme, but that would have cost way too much anyway. Sanjaya's looking for a gig, though.
We're really impressed by the gravity of this outdoor piece, part of the War Orphans campaign developed by Kolle Rebbe, Hamburg for Misereor, a German Catholic charity.
According to AdCritic the campaign won a Black Pencil in the Illustration: Press Advertising category at the 2007 D&AD Global Awards. Only two Black Pencils can be won per year, and it's rare that an Illustration entry makes the cut.
D&AD President Tony Davidson explained that "the simple idea behind [...] 'War Orphans' made the jury's decision easy. Naive family wall paintings they may be, but seeing where shells of bullets have shattered the images is a great and easily understood metaphor."
Laments about typography aside, a low-key but powerful image like this one can both transcend and sober most tongues.
Way to be a buzzkill, guys. Just kidding.
Oh, how exciting. DraftFCB, Toronto has solved the energy crisis, having harnessed the power of sunlight to fuel this billboard. (We always knew agencies could do more than push product.)
Developed for the World Wildlife Fund, its water levels rise when the sun hits it. Text reads, "Ocean levels are rising faster than ever."
If you can make head or tail of these instructions, courtesy of Grupow.com for Unilever's Rexona, you'll have a competitive advantage over us in this game (because you'll actually know how to play it):
Rexona, a deodorant brand from Unilever, offers the possibility of going to England and drive 4 sports car if you can get one of the 4 lowest temperatures in this advergame, where you have to mix speed when typing your arrow keys and some coordination to type them alternate so you can avoid the guy inside the car to sweat while driving.
Despite our confusion we think the graphics and sound quality in this piece is really sexy. We actually felt our fingers tingle in competitive anticipation.
Our only qualm was waiting for it to load while it ticked off the seconds (over 100! Come ON). You know how we hate that.
For EA's Harry Potter and the Order of the Phoenix video game, Wieden+Kennedy, Amsterdam remind school kids why lives of fantasy can be way better than everyday education.
See another variant on the print campaign here.
We remember grade school. It was hard enough to drag our asses to class without having to deal with moving stairs, talking pictures and breaks in which we may actually be, well, broken.
Otherwise, the print images speak a thousand favourable words for the quality of the game.
This is so bad it's good because it knows we'll know it's bad and think it's good even though it knows we'll say it's bad but mean it's good. Got it? No. OK then just watch this video for Jigaloo, a recently introduced to the States invisible, odorless, stain-free, all around lubricant (no, not that kind you pervert) and water repellent. Watch as sticky windows are opened and the President gets "unstuck." Unfortunately, it's name is way too close to the not so nice racial slur, jigaboo.
It's one thing to use a sexy, scantily clad woman to, by association, promote your mega-burger of the month. It's another thing entirely to liken the eating of that mega-burger to the eating...uh...spending intimate time with that sexy, scantily-clad woman. But that's what Hardee's is doing in its latest babe-on-a-burger commercial in which Patty counts down the ten steps of eating the burger like you were having sex with her. Sex with a woman, groovy. Sex with a burger, eeew.
The ongoing uproar over the Saatchi and Saatchi London-created ads for Dr. Martens which showed various rock artists sitting in heaven wearing the brand's steel toed boots has resulted in Dr. Martens parent company AirWair Ltd. firing Saatchi. The ads, which Saatchi claims Dr. Martens approved to run once in the UK's Fact Magazine caused a bit of controversy and complaint. Dr. Martens claims the images in the ads were not approved stating the work is "counter to our current marketing activities based on FREEDM, which is dedicated to nurturing grass roots creativity and supporting emerging talent."
Saatchi says it stands by the work, feels it is not offensive, promises to investigate why the ads were released beyond their intended destination and to "consider the ongoing employment" of the person who may have released the ads to the public. Oh my how things escalate.
UPDATE: Potions of this item have been changed to reflect corrections received from Saatchi & Saatchi UK and Dr. Martens.
Here's the second installment of Keta Keta's work for hair loss treatment Propecia. The first explored the unfortunate events caused by a chrome dome. The new entry does a comical reverse Folger's Coffee thing with a guy doing anything he can to hide the fact he's balding from the good looking neighbor who just stopped by to borrow some sugar. We're thinking a simple baseball cap could have a long way towards helping this guy out.
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