From FriedGreens:
what the fuck continued Posted 2002-08-22 15:39:47 by drunkenhistorian
Yes this ordeal Bitchcake describes below is quite messed up. Because she was on benadryl when the commercial was filmed( Ellen Feiss is her name ) there is a lot of speculation as to whether she was stoned during filming so alot of dumb potheads slash internet antisocialites have been chattering about it theres a new york times article and one in wired on her. You can buy wallclocks frisbees and totebags with her face on them, mac has sold her images liberally. Both ellenfeiss.com and ellenfeis.net have been bought and turned into fansites where old men are chatting about how hot this 14 year old girl is and discussing their guilt at craving a young person. The commercial is in the switch section of mac dot com and is frankly not that interesting. The wierdest part is the girl herself was hiking in the grandcanyon for two weeks when this thing exploded so she didnt know about it till my sister told her last night and me and bitchcake stumbled in just as she finished reading the new york times article with my sister . she looked quite calm for someone whose image had been raped by mass media.
[Reply]
Hey.... Posted by Kukester
2002-08-22 15:34:51
If you know her you should have her write about it here. Sure I am just hoping I too can take advantage, but I am too lazy to do anything about it myself.
[Reply]
Contact Posted by ellenfeiss.net
2002-08-23 03:20:59
Better yet, get her to contact us for an interview, at ellenfeiss.net
[Reply] 2 replies
how...? Posted by gillian
2002-08-23 08:40:12
How on earth is that better? I think this girl has every right to continue keeping a low profile and not contribute more fodder for sick internet fucks to drool over. Live your own lives already! More power to her if she never does an interview.
[Reply] 1 reply
Ellen Posted by shall62
2002-08-23 14:19:03
You know, this Ellen Fiess thing is not about sick internet fucks or old men looking at young girls. All it is is a wonderful marketing campaign on the part of Apple. What more could a company want then for us all to talk about Ellen and by association talk about the Mac. It's called viral marketing. SOmetimes it's planned. Other times, it is not. I do not think it was planned this time other then Apple wanted at least one of their Switch campaign personalities to represent the teenage audience. And, she has done just that. In fact, all of you are giving Apple free marketing right now just by talking about it. I'm happy to help too, of course, because I am in marketing and I absolutely love it when a campaign turns out this way. And, I love Apples products. I can't wait for this lame old Windows laptop to die so I can go out and buy an Apple laptop! All of us in marketing would love to have this Ellen thing going on for our clients. Hey, I got caught up in it too. I posted some stuff on my site: adrants.blogspot.com I like www.ellenfiess.net the best though!
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Don't see any images here? I guess my ISP I use for images is down. Oh well. Try back later.
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Vanity Fair readers surprised at 911 visuals in the latest issue...another viewpoint on the showing of 911 images on the anniversary:
USATODAY.com - Anniversary of Sept. 11 brings up difficult memories for many
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They are graphic. They are horrific. The dredge up year old memories and pain. But, it happened. The planes did hit the towers. People screamed. They jumped. The towers burned. And the towers fell. Why are we trying to hide it? I'm not advocating the incessant replays that endured for the 3-4 days following 911 but, as a nation, we forget things.
Sometimes forgetting things is good. It is healthy. It allows us to move on. Time heals all wounds, etc. But, lack of reminders in this country breeds complacency.
I think the decision of some networks to unlock and show the images of 911 is a smart one. We don't, however, need some overly edited, quick cut, MTV style presentation. Show it as it happened. Give it that respect. Give the people the option not to look. But don't tinker with the images. Don't re-write history. Painful as it is, we need to remember that we are not as safe as we make think and we should not take for granted our way of life.
Yahoo! News - Networks Differ on 9/11 Images Use
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Now, I am the first person to support the programming of Howard Stern....and even Opie and Anthony...although they really are a Neanderthal version Stern. They were kicked out of Boston for reporting that the Mayor was dead...as a joke. They have now challenged listeners to have sex in the most public of places and have established a point system.
Well...as these things go, it blew up. The highest prize goes to a couple having sex in church. Well, a couple did, and the couple got caught...executives have been put on leave...Opie and Anthony are off the air.
I know it is a battle to win the ratings war and I love when stations push it to the edge. Sex does not bother me. Listening to it, watching it and having it. All great.
But....it just seems that for radio personalties to go to this length to gain ratings simply means that they do not have the skill to gain ratings in the first place.
Read about it in the New York Daily News:
Radio Execs Put On Ice
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So we actually needed a study to show that it is the PEOPLE that are important to the CRM process and that it is not a purely technological approach. What's really more important to maintaining a strong brand and customer allegience? Is it that a company has 300 interest specific choices on the customer support section of their web site or that the rep you speak with on the phone or via email/chat is actually polite, can speak clearly and knows their business? Use technology for the right reasons. Read this article from CyberAtlas:
Less Tech, More Human Predicted for CRM
By Robyn Greenspan
It may seem contrary to the technology revolution, but many companies that are investing in call centers are focusing their dollars on solutions that enable human efficiency.
A Datamonitor report that analyzed the global workforce found that two-thirds of all call center costs are directly related to the customer service agent, and the money once allocated for customer relationship management (CRM) technologies is now up for grabs.
"Companies are shifting away from obscure CRM technologies and are beginning to focus on more concrete call center solutions," according to David Spindel, Datamonitor analyst.
The data, gleaned from interviews with 50 executives and analysis of the North America, Western Europe, and Asia-Pacific markets, revealed that $550 million was spent last year on workforce optimization technologies, growing to nearly $1.5 billion by 2007 as companies look to leverage their existing CRM and contact center expenditures.
The technology tools, that include quality monitoring, eLearning, and agent analytics, allows contact center managers to identify agent skill gaps and helps them to correct any identified agent problem. Spindel notes that as a result of the increased attention on agents, tech vendors are racing to claim market leadership, with quality monitoring and workforce management solutions emerging as the front runners.
The CRM market is still considered a burgeoning revenue force. Dataquest Inc., a unit of Gartner, Inc., reported that the CRM services market is expected to rise as much as 15 percent through 2002 � rising from $25.3 billion to $47 billion by 2006.
Dataquest found that the CRM sectors of significant growth are development and integration; IT management services and business management services; and business process management, including contact center outsourcing.
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We've seen co-marketing, affilite marketing and all the other iterations of that. Now, we have co-habitation. I think it's brilliant. It takes the Mall concept even further. I mean, when was the last time you went shopping for only one thing? We want everything in on place. While, that may never be possible, Dunkin Donuts has made a step in that direction by placing complete stores inside Home Depots as a test.
Dunkin' Donuts tests store in Home Depot - 2002-08-20 - Boston Business Journal
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In Martin Lindstrom's article on Clickz, he espouses the need to technically misspell your company name. Rather, he means, misspell your URL. No one types perfectly. Spend some time figuring out your company's common misspellings. Read on:
Do Your Brand a Favor: Misspell It!
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If you ask me, this is a wonderful little tactic to peer into your competition. Is video surveillance the next marketing tool?
From the Boston Globe:
Video puts campaigns on record
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