You Won't Believe Where Oreo Minis Came From (But If You Click This Headline, You Will Find Out)

oreo_mels_mini_mini_mart_1.jpg

In an ode akin to Twas the Night Before Christmas, Oreo tells the story of how its Oreo Mini rose to fame. It all began in a tiny little store called Mel's Mini Mini Mart. The store was so small, no one noticed it -- nor knew what was inside -- until one family of four -- a father, a mom and two pint sized girls with the shiniest, silkiest, bounciest curls -- stopped by and discovered the secret of Mel's Mini Mini Mart.

Yes, all Mell sold were Oreo Minis. Part of the brand's Wonderfilled campaign, the ad was created by The Martin Agency and if the agency has its way. Mel's Mini Mini Mart won't be so Mini much longer.

more »

by Steve Hall    Jun-23-14    
Topic: Commercials



Who Knew Knockers, Cans, Junk in the Trunk Could Sell Metal Polish?

tarn_x_nice_knockers.jpg

When a metal cleaner/polish commercial begins with, "Hey, nice knockers" and, "Oh...looks like you could use some on your family jewels," you know your in for a serious dose of cheesiness.

And that's what we get in this Moon Pie Media-created ad for Tarn-X.

more »

by Steve Hall    Jun-23-14    
Topic: Strange



How This Ad Network You've Never Heard of Bootstrapped Itself to Multi-Million Dollar Success

yashi_office.jpg

This guest article was written by Jay Gould, founder and CEO of Yashi Media, a 2014 Red Herring Top 100 Winner.

"It takes money to make money." You can bet that phrase originated with an investment banker, not an entrepreneur. If you're passionate about building a successful business, it's possible to do so with little or no capital--as long as you understand a few important concepts up front.

more »

by Steve Hall    Jun-23-14    
Topic: Opinion



Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.