How Content Marketing Helps You Pick Up Girls

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In an excruciatingly boring, overly-long "homage" to Apple's "I'm a Mac, I'm a PC" campaign, the International Content Marketing Summit is out with a video that tells us the way to get a girl is through targeted conversation rather than a numbers-based, "spray and pray" approach. Now, on the surface, this approach aligns well with real life. After all, walking up to every single girl and asking her for sex is far less likely to get anyone any sex. Taking the time to get to know each other through conversation at least begins the process of determining whether or not, ahem, further engagement makes sense.

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by Steve Hall    Oct- 7-13    
Topic: Creative Commentary, Video



Ron Burgundy Loves the Dodge Durango Glove Box

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With his usual ability to make even the most mundane aspects of life hilarious, Ron Burgundy, aka Will Ferrell gets very excited about the 0.1 cubic foot glove box which has enough room to fit two turkey sandwiches ot...70 packs of gum!!!

"Is this a gumball machine or what? No, it's a Dodge Durango!"

And there you have it.

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by Steve Hall    Oct- 7-13    
Topic: Celebrity



How Consumers Watch Video [Infographic]

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Recently, blinkx released the results of survey of online video viewing habits conducted on its behalf by Harris Interactive. The survey was designed to reveal viewing and social media sharing habits of U.S. consumers and uncovered some not-so-surprising trends.

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by Steve Hall    Oct- 7-13    
Topic: Research



This Cliff Diving Stunt Proves Red Bull Has A Woody For Heights

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OK so it's not the same as jumping out of a capsule in space 120,000 feet above the ground but it's cool all the same. And, perhaps, even more exciting because these jumpers don't have a parachute to slow their fall.

Red Bull, again displaying its apparent fixation with heights, has released a stop motion film made from 21,489 photos taken by three Instagrammers over the course of three hours. What did these Instagrammers shoot? Proferssional divers leaping off a 27 meter high platform into the Blue Lagoon in Wales.

@danrubin, @jeera and @chaiwalla were the photographers for the day and it was all done to promote...wait, what? Nothing? You mean a brand sees value is producing interesting content for the enjoyment of consumers? Who knew? Stop the presses! This is radical stuff!

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by Steve Hall    Oct- 7-13    
Topic: Events



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