Draftfcb Chicago has created a fairly hilarious series of commercial for Cox. In the series, the Hattery family, a very weird dad, Paul, torments his family with his antics. It all begins with dad awkwardly bonding with his son, Tyler, during buffering moments cause by DSL. Over five episodes, things just get weirder and weirder with Paul obsessing over unlimited phone service and going all "par-tay" pn his family once they get a Cox whole house DVR. Commercial insanity at its finest.
Be sure not to miss the always awkward "if we all had cox" dialog in one of the episodes.
Smartphones and the social, local, mobile (SoLoMo) ecosystem are said to be the future of retail. Where once there was the yellow pages, today's mobile consumer may be accessing the local web through any number of search engines, local directories, mobile search apps and social networks to find businesses.
This shift in the way people search to buy in-store is a reality that needs to be addressed immediately for retail brands to survive in an increasingly hyper-local marketplace.
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An infographic from ReTargeter took a look at election spend and found that Obama spent $52,006,072 compared to Romney's $26,230,293. The $52M Obama spent is about $12 million more than it cost to build the Lincoln Memorial and $26 million more than Romney spent.
I guess today we'll know whether or not the spend paid off. See the full infographic below.
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Following in the footsteps of Honda and a collection of other brands that have made music out of ordinary sounds, printer brand Brother has created an orchestra of old printers programmed to perform Bob Dylan's The Times They Are A-Changin'.
Shockingly, I'm old enough to remember most of the individual sounds used in the video to create this orchestral masterpiece. Brings back memories. But, thankfully, technology has given us much quieter printers and, hence, a much saner workplace.
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