Nike Bitchslaps Imus with Big Fat 'Thank You'

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Ad-love is fickle. Shortly after dropping the slanderous Imus, advertisers decide they want him back.

That is, with the exception of Nike, which happens to be a major sponsor of the Rutgers' men and women's basketball teams. Duncans has an exclusive interview with the talking heads that matter, but essentially what happened is Nike released a print ad thanking Imus for reminding us we've still go a long way to go before ignorance is dead.

Typically the tastemakers for victory, postivisim, etc., Nike demonstrates they do even righteous rage better than most. Nice.

Wieden + Kennedy, Portland, put this bad-boy together.

by Angela Natividad    Apr-22-07    
Topic: Best, Brands, Celebrity, Magazine, Social



Prisoners Are Family Too!

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AdPunch points us to this campaign launched a couple years ago for Centreforce by agency Better World Advertising. It ran in San Francisco and Oakland.

Seeking to humanize inmates and fellow prison alum, ads feature friends and family members who really want their dads/sisters/husbands back and are asking for community support as they reintegrate.

We're sort of reminded of Benetton's We, On Death Row campaign. Boy oh boy did Benetton get hell for that - a possible reason why they devolved from provocation to potato-pushing.

Granted, Death Row inmates deserve all the flak they can get considering they aren't really people.

...or are they?

by Angela Natividad    Apr-22-07    
Topic: Good, Outdoor, Social



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