SXSW: Drunk at the Wheel, Driving Social Technology
Offering no apologies for social disruption, the Emerging Social and Technology Trends panelists invite themselves into your conversation. The panel on Saturday hosted yet again a large group of speakers from diverse backgrounds. Although intimate panels tend to be more revealing, this one at least showed a little leg. Headed up by Laura Moorhead (Wired), the panelists included Andrew Blum (Wired), Robert Fabricant (Frog Design), Eliot Van Buskirk (Wired), Peter Rojas (Engadget), and Daniel Raffel (Yahoo!).
Perhaps drunk at the wheel sometimes, technology does drive social change. In turn, everyday people are now enabled to be the drivers as well. Similar to the blur of how you got home the night before, there is no longer a clear sobriety line to walk between social interaction and technology. Likewise, a constant negotiation between public and private, business and pleasure, leaves many at polar realms. Understanding the integration versus isolation debate is said to help us understand ourselves, or at least what Kool-aid we drank to get there.
