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Spicy Buffalo: It's Not Paris Hilton But It's just As Hot

carls_hardees.jpg

Hardee's and Carl's Jr. are up to their spicy hotness again. If you remember, this is the restaurant chain that had Paris Hilton slather herself all over a Bently while eating a giant hamburger. Now, with help from Spacedog Interactive, the chain has enlisted the services of another delicious-looking (hey, we're talking about food here so we can use the word delicious if we want!) blond named Ashley Hartman who takes center stage on the company's Spicy Buffalo site and alluringly frolics about for your pleasure. It's all to promote the chain's new Buffalo Chicken Sandwich.

On the site, you'll find a description of the sandwich, a history of Frank's Red Hot Sauce, a behind the scenes look at the commercial shoot and, of course, the spots themselves. The best line in the commercials: Good thing chickens have big breasts. Yes, the entire thing is laced with double entendres and we love everyone of them. Bring on the cause groups!

Written by Steve Hall    Comments (6)     File: Good, Online, Racy, Video, Viral     Feb-28-07  
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Comments

I work for the media agency planning this campaign. Kudos to Dustin, Justin, and all the guys over at Spacedog.

I'd like to think our media plan is pretty hot as well. :D

Posted by: Brien on February 28, 2007 03:09 PM

I work for the media agency planning this campaign. Kudos to Dustin, Justin, and all the guys over at Spacedog.

I'd like to think our media plan is pretty hot as well. :D

Posted by: Brien on February 28, 2007 03:10 PM

I work for the media agency that handles Carl's & Hardee's... I'd like to think our media plan will be just as hot... as the sauce of course.

Posted by: Brien on February 28, 2007 03:12 PM

curse this site's comment functionality. it doesn't respond like it should!

Posted by: Brien on February 28, 2007 03:13 PM

WOW... this is beyond bad. If you're going to sex it up at least make it interesting. I really wouldn't put claim to working on this.

Posted by: daniel on February 28, 2007 03:47 PM

Steve...
I think this is pretty funny. Whoever wrote it really has "double entenderitis." But good in a juvenile way. Just confused about one thing. If they have the same menu and the same tasty bird working at both places, not to mention the same bloody ads running for both... Why don't they just merge the fuckers and call them "Carl Hardee Jr's Buffalo Wing Emporium." Shit, I should be an MBA and drive everyone crazy.
Cheers/George

Posted by: George Parker on February 28, 2007 04:48 PM

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