- We're in full agreement with George Parker who says agency search consultants don't add much value other than taking a cut of the client's marketing budget and treating agencies like early-round American Idol contestants.
- STACK magazine and Nike's Jordan Brand have partnered to create a custom publication for teen athletes. The magazine will focus on helping young athletes pursue a healthy athletic development.
- Shawn Waite brings us important news informing us P Diddy has pissed on YouTube. Literally. Like we needed to see that.
- Ha, ha, ha. Like we didn't all see this coming. Time has closed down its pitiful attempt at humor known as Office Pirates.
- In winning the Safeway account, DDB now has the pleasure of creating an insane amount of newspaper FSIs, POPs, shelf talkers, circulars, goofy radio ads and piles and piles of direct mail. Hey, for $200 million, it just might be worth it.
Web Developers for online retailers have a tough job. While working on a car dealer account and dealing with all the minutia that has to appear in each week's Sunday newspaper ad may seem grueling, that's nothing compared to the minute by minute and second by second changes that must made to a large retailer's site such as Best Buy. It seems when Michael Shostack did a search for a Sony Cybershot 7.2, the returned results were hardly what was expected. Yes, the "i" is right next to the "o" on the keyboard which explains this error but, all the same, it's still funny to see certain words on major retailer's site. It brings new meaning to the phrase "shot to shit." See the screenshot and a video of the action here since you know this little typo will quickly be corrected.
Adrants reader Amy is surprised we didn't cover the news regarding last week's apparently controversial Boobs on Bikes Parade which promoted the weekend's Erotica expo in Auckland, New Zealand. Avid Adrants readers know we never stoop to the depths of racy fair such is this simply to garner increased readership but when a reader wonders why we haven't covered the news, a little bell goes off in our head helping us to realize we really do need to serve our reader's need.
That said, we are duty bound to comply so we'll inform you 20 porn stars rode topless down Queens Street on motorbikes to the glee and shock on onlookers which ranged from pre-pubescent small boys to the elderly on the verge of a coronary. Calling the event "morally repugnant," Auckland City Councilors tried to get the event canceled but could not succeed. Event organizer Steve Crow, taking the don't like don't look stance, said, "If it was a religious parade I'm not religious and I would choose to stay out of Queen Street for the day. They've got the choice." Crow also said the City Councilors' efforts are pointless adding, "The only way they could legally stop it would be to change the constitution of New Zealand and remove women's rights to bare their breasts in public." Hmm. Do we have that right here in the States?