Seven Seat SUV Uses Family of Five to Sell

mudds.jpg

Sort of defeating the purpose of highlighting Jeep's new seven seat, 2006 Commander, Chrysler has launched an online promotion, called The Mudds featuring a family if five. Yup. Five, Not seven. OK, maybe that's splitting hairs but if you're going to highlight seven seats, you better have seven people to fill them. Hopefully, the kids have some friends.

The promotion will have all the usuals: bi-weekly webisodes - also available on Dish TV), biography pages, screensavers, wallpapers, text message notification of site updates, AvantGo PDA notification and online scavenger hunts using Google Maps. Oh wait, the Google Maps thing is new. Visitors can use Google maps to find virtual "geocaches" the Mudds have hidden and get a chance to win one of the new 2006 Commander's. Get your mud on.

Written by Steve Hall    Comments (1)     File: Brands, Online, Promotions     Oct-19-05  
Advertising Jobs

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

ad:tech Conference Headlines
-->

Comments

Maybe the Mudds own a cat and a dog?

Posted by: sugar on October 19, 2005 08:41 PM

Post a comment