Alrin Makes that Next Inhale a Little Too Strong

Heh. To promote the "extra strong" qualities of Alrin nasal spray, Young & Rubicam/Tel Aviv nailed it with "Umbrella" and "Newspaper" -- two spots that demonstrate what happens when your nasal passages get too liberated too quickly.

The human vacuum concept also makes a lot more sense here than it did that one time Justin Timberlake got sucked across town by a Pepsi drinker.

"Newspaper":

"Umbrella":