Flippies, Cenergy Launch Custom Flip Books for Sports Teams

has partnered with to market custom flip books to professional sports teams and organizations for use as marketing premiums. These custom books, called Fanimations, will be customized specifically for the needs of the teams and their corporate partners.

Originally invented in 1882 and recognized as one of the earliest forms of interactive multimedia, flip books create the optical illusion of motion when images - stacked in sequential stages of movement - are flipped.