Vodka Ad Celebrates Young People's Self-Centered 'We Own This Town' Mentality

Borrowing liberally from every small town in America where kids wear "We Own This Town) t-shirts, New Amsterdam Vodka is out with a new ad which incorporates "All Hail Now" from Crown's debut album, All Rise.

The ad, created and produced by MUH-TAY-ZIK | HOF-FER (the most pain-in-the-ass agency name to type), celebrates and fuels into the idiocy that "young people" actually give a shit about anything other than getting drunk on vodka and waking up the neighbors with their late night antics.

MUH-TAY-ZIK | HOF-FER (we cut and pasted this time) calls it a sense of "officialdom." We call it the coming of the Idiocracy.