PSY, LMFAO, MIA Perform Sans Music for Anti-Piracy Campaign

Here's a really strange -- but intriguingly unique -- campaign from Madrid-based Lola/Lowe and Partners for Kiss TV which aims to take on music piracy. Three videos feature songs performed without music by PSY, MIA and LMFAO. The three music videos end with the tagline, "If you take out the music, you take out their meaning."

Will they be as popular as the originals?